Senior Marketing Manager at a Technology Driven Company

A Technology Driven company operating in Africa, we require highly motivated and self-driven professionals for the position below in the areas of Marketing, Finance and Network Engineering for our operations in Ghana, Benin Republic, and Senegal:

Job Title: Senior Marketing Manager

Ref: SMM
Locations: Ghana, Benin Republic, and Senegal

Responsibilities

• Develop, establish and maintain marketing strategies to meet organizational objectives.
• Plan and implement strategies to identify and penetrate new segments of the market for acquisition and delivering desired organizational targets.
• Responsible for planning, implementation & review of various programs related to acquisition, retention, revenue enhancement & tie-ups under the assigned segments/categories
• Design and implement consumer schemes and promotions to increase delight among existing and prospective customers.
• Responsible for the micro-segmentation of the subs base and designing suitable promotions to activate dormant subscribers and stimulation of the subscriber base to achieve incremental revenue from the different segments.
• Provide feedback into product development and service offers and participate in their development; collaborate to create, launch and track performance of mobile telecom product and service offerings in Ghana
• Handle feasibility of new products based on marketing research and consumer insights, development ot value propositions, launch of products and their performance measurement

Qualifications

• Minimum of Bachelor's degree in Economics, Statistics, Business Administration or any other related discipline,
• A Postgraduate degree in Business Management, Engineering or any other relevant field will be an added advantage.
• Strong strategic orientation, leadership and interpersonal skills
• Critical thinking analytical and problem-solving skills
• Good knowledge of MS office applications.

Experience/Competency Required:

• Minimum of 10 years of experience in managing data.
• Proven ability to identify opportunities and deliver effective strategies to generate results.
• Experienced in strategic marketing planning and product development.
• Strong knowledge of local market conditions and potential target market/customers.
• Good understanding with data analytics & MIS.
• Proficiency in the use of MS PowerPoint, MS Excel and preferably ability to analyze data with MS Access

Remuneration
Very attractive remuneration packages with benefits await successful candidate.

Application Closing Date
31st January, 2017.

How to Apply
Interested and qualified candidates should send their Resume, with a scanned passport photograph to: [email protected] using the reference of the position as the subject of the email.

Note: All applications will be treated in confidence and only shortlisted candidates will be contacted.