Marketing Manager at The University of Lagos Holding Company (UNIHOLD) - Bradfield Consulting

Bradfield Consulting - Our client, The University of Lagos Holding Company (UNIHOLD) is a fully registered private limited liability company with several subsidiaries, including, University of Lagos Ventures Limited, University of Lagos Press & Bookshop Limited and the University of Lagos Pharmaceutical Limited. The aim of each subsidiary is to maintain and promote vigorous and sustainable growth based on delivering a high quality service to its clientèle.

Due to restructuring, UNIHOLD is looking to recruit Marketing Manager.

Job Title: Marketing Manager

Location: Lagos

Job Description

• The Role will manage the day to day marketing activities of the organisation and long term marketing strategy for the company in order to increase profitability, maintain and retain a good relationship with clients.
• The challenges are fresh, the atmosphere is high energy and the growth opportunities are endless. Are you versatile and cool under pressure? Does your “can do” attitude prevail over a fast-paced work environment? We are on the look out for you.

Key Deliverables

• Increase profitability
• Preparing and delivering marketing plans within key objectives
• Liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organizations
• Communicating with target audiences and managing customer relationships
• Conducting market research, for example using customer questionnaires and focus groups
• Maintaining and updating customer databases
• Sourcing advertising opportunities via social media
• Liaising with media, printers and publishers as required and managing the production of marketing materials such as leaflets, flyers, posters and newsletters, including e-newsletters and DVDs
• Liaising with events coordinators to maximize visibility at conferences, receptions and exhibitions, including compiling product and literature lists to display or demonstrate
• Attending key conferences to manage booth, do customer interviews and focus groups
• Monitoring competitor activity and generating leads for products and services.

Knowledge/Skills

• Knowledge of project management
• Confident and able to use initiative to manage varied workload
• Ability to multi-task, strong attention to detail
• Team-player, comfortable working in a small business environment where flexibility is required
• Advanced communications skills (written / oral)
• Experience in updating websites
• Knowledge of PowerPoint, Excel and survey tools
• Knowledge of social media
• Experience / interest in corporate social responsibility
• Willingness to attend external meetings and conferences

Minimum Qualification / Experience

• Minimum three years’ experience working in a marketing role
• Bachelor's Degree

Application Closing Date
25th November, 2014

How to Apply
Click here to apply online