Business Development and Marketing Manager at Work Ready Nigeria - Sierra Training Center Limited

Work Ready Nigeria is a leadership training school in Abuja. The school focuses on producing students who will unleash their leadership abilities to transform their communities and the continent at large.

We are recruiting to fill the position below:

Job Title: Business Development and Marketing Manager

Location: Abuja (FCT)
Employment Type: Full-time

Job Description

• The Manager of Marketing and Business Development will lead marketing and student recruitment activities.

Specific Job Requirements
The Manager of Marketing and Business Development will be expected to:

• Promote the School’s reputation as an outstanding school, both academically and in terms of all-round development.
• Increase enrollment of boarders and day students.
• Enhance and protect the ‘brand’, which is associated with long-term integrity and a commitment to educational excellence.
• Help represent the ‘public face’ of the institution at functions that market the School.
• Plan, execute, monitor, and analyze multi-channel marketing campaigns directly or indirectly through outside agencies.
• Manage the School’s presentation in the media so that the reputation of the School is enhanced and reputation risk managed.
• Promote the School on the net, social networking sites and generally using contemporary electronic means.
• Control the production of effective advertising of the School to promote enrollments.
• Advise the School Executive on ways and means to expand and protect market share and manage initiatives to this end.
• Research and implement strategic and operational marketing plans.
• Possess necessary industry contacts to outsource various marketing initiatives.
• Have proven expertise in event management.

The qualities that will be looked for in the Manager of Marketing and Business Development include:

• Proven marketing skills and experience.
• Energy and creativity.
• An ability to think strategically and to plan effectively.
• Outstanding interpersonal skills.
• An ability to be a self-starter and work well independently as well as collegially.
• Project management skills
• Proven experience in planning, executing, and analyzing the effectiveness of marketing campaigns including thorough knowledge of Analytics
• Experience in devising, implementing, and monitoring CRM campaigns
• Experience in developing content using multiple channels (e.g., magazines, video, social media posts, and blog content).
• Proven budget control experience
• High standards of integrity and reliability.
• Degree qualified in business management, marketing preferred,
• 3+ years of experience in marketing and/or business development
• Bring your corporate marketing skills to an institution where you are part of a team helping students achieve great things’

Application Closing Date
9th December, 2020.

How to Apply
Interested and qualified candidates should send their CV and Cover Letter to: [email protected] using the "Job title" as subject of the email.