Strola Agro Concepts is Committed to providing our customers with exceptional service while offering the best training and a favorable working environment in which the staff excel.
We are recruiting to fill the position below:
Job Title: Marketing Manager
Location: Lagos
Employment Type: Full-time
Job Summary
At Strola Agro Concepts, marketing is about understanding people - and building awareness about how our products/services can satisfy their needs. We’re looking for an experienced and versatile marketing manager who is hungry to do this and more.
Our ideal candidate has experience developing and executing marketing campaigns while managing and inspiring a team.
He/she will be comfortable with day-to-day marketing activities, as well as a long-term strategy, thriving with tight deadlines and changing needs.
If you are a people-person who loves the rewarding challenge of building a brand, we want to hear from you.
Objectives of this Role
Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics.
Daily and Monthly Responsibilities
Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets.
Skills and Qualifications
Bachelor’s degree in marketing, business, or related field.
1 - 31 years experience.
Excellent written and verbal communication skills.
Proven experience developing marketing plans and campaigns.
Strong project management, multitasking, and decision-making skills.
Metrics-driven marketing mind with eye for creativity.
Experience with marketing automation and CRM tools.
Preferred Qualifications:
Master’s degree a plus.
Proficiency with online marketing and social media strategy.
Proven experience designing interactive applications and networking platforms.
Willingness and ability to travel.
Established press and media contacts.
Salary
N40,000 - N90,000 monthly.
Application Closing Date
24th June, 2021.
Method of Application
Interested and qualified candidates should send their Intro letter and CV to: [email protected] using the "Job Title" as the subject of the email.