Marketer (Computer & App Product Specialist) at Jamub Group of Companies

Jamub Group is a conglomerate of different companies duly registered in line with relevant laws of the Federal Republic of Nigeria, the attribute of which makes us a non-cyclical organisation. Established to deliver solutions in the various areas of our business interests, our delivery model spans Business to Business (B2B), Business to Government (B2G) and Business to Consumer (B2C) in the economic value chain with a range of products and services which cut across the industries.

We are recruiting to fill the position below:

Job Title: Marketer (Computer & App Product Specialist)

Location: Abuja (FCT)

Job Summary

• The Marketer (Computer & App Product Specialist) is responsible for developing, executing, and managing marketing strategies that promote the company’s computer products, mobile applications, and digital solutions.
• The ideal candidate is a self-starter who can work independently, generate leads, design effective marketing campaigns, and drive measurable growth in product visibility and sales.
• The role requires strong background in computer and app marketing, digital advertising, customer engagement, and product promotions.

Key Responsibilities

• Develop and implement marketing strategies for computer products, software tools, and mobile applications.
• Identify target markets and define effective marketing approaches to reach intended users.
• Conduct market and competitor research to understand industry trends and customer needs.
• Create annual and quarterly marketing plans with measurable objectives.
• Plan and execute user acquisition campaigns for mobile apps through online and offline channels.
• Optimize product performance using SEO, ASO (App Store Optimization), and online ranking strategies.
• Manage app listings, descriptions, screenshots, and updates on Google Play Store and Apple App Store.
• Track and improve app performance: downloads, engagement, retention, and conversion rates.
• Drive traffic and conversion through online channels such as Meta Ads, Google Ads, TikTok Ads, and email marketing.
• Manage the company’s digital presence: website, social media pages, blogs, and online communities.
• Design landing pages and funnels that support sales goals and lead-generation activities.
• Implement CRM strategies to nurture leads and follow up on prospects.
• Create compelling marketing content for social media, product campaigns, videos, banners, and email newsletters.
• Work with designers and the product team to ensure brand consistency across all touchpoints.
• Promote the company’s computer products and apps through exhibitions, demos, and targeted offline engagements.
• Convert leads into active customers through product demonstrations, presentations, and persuasive communication.
• Visit clients, retail stores, and corporate organizations to promote computer products and apps.
• Provide insights to the product development team based on customer and market feedback.
• Monitor campaign performance through analytics tools (Google Analytics, Firebase, Meta Suite).
• Prepare weekly, monthly, and quarterly reports on marketing activities, sales leads, and results.
• Continuously optimize campaigns to reduce costs and improve returns on marketing investments.

Requirements

• Bachelor’s Degree in marketing, Business Administration, Computer Science, Communications, or any related field.
• 3-5years of marketing experience, preferably in computer products, IT solutions, or app marketing.
• Professional certifications in digital marketing or app marketing are highly advantageous.
• Demonstrated ability to promote and market computer hardware/software and mobile applications.
• Proven track record in digital advertising, lead generation, and product launch campaigns.
• Experience working independently and executing tasks with little supervision (self-starter requirement).

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should send their CV and and Cover Letter to: jobs@jamubgroup.com using the job title as the subject of the email.