Our client is seeking a Head of API Sales to lead the acquisition and activation of high-volume merchants, drive transaction growth, and scale API-based payment solutions across multiple markets.
Job Description
The Head of API Sales will lead and scale the company’s B2B API sales function, driving revenue growth, cross-border transaction adoption, and market expansion across Africa and beyond.
This role focuses on building, mentoring, and guiding a high-performing team of Sales Executives, Business Development Officers, and Marketing Specialists to increase awareness and adoption of API-based payment solutions.
The role focuses on forging strategic partnerships, unlocking new revenue streams, and delivering seamless API integrations, blending strategic vision with hands-on execution to expand the company’s footprint in new markets.
Responsibilities
Lead and mentor a high-performing API sales team, driving the acquisition, onboarding, and activation of high-volume merchants across multiple countries.
Build and maintain a robust pipeline of 1,000+ qualified high-volume leads, with a focus on merchants processing $1M+ in monthly cross-border transactions.
Oversee the execution of product demos and technical presentations for prospective merchants to showcase API capabilities and value in cross-border payments.
Drive the onboarding of new API merchants, ensuring smooth go-live and transaction commencement, while optimizing onboarding timelines for efficiency.
Activate high-value merchants within the pipeline, expanding transaction volumes and market reach across regions.
Develop, implement, and scale a repeatable API merchant acquisition playbook for all B2B products, incorporating best practices for cross-border payments.
Expand business operations into new African and international markets, unlocking cross-border transaction opportunities for merchants.
Create case studies and success stories highlighting the business value of API integrations and payment solutions.
Manage cross-functional collaboration across Sales, Product, Engineering, and Compliance to ensure seamless API launches and a superior merchant experience.
Balance strategic planning with hands-on execution, addressing challenges in engaging multiple stakeholders, both business and developer-focused, across geographies.
Continuously improve processes to reduce sales cycles, accelerate onboarding, and maximize merchant adoption in a multi-country context.
Requirements
First degree in business, marketing, finance or a related field.
5-8 years of experience in business development or B2B sales, with a proven track record of driving user acquisition, revenue growth, and strategic partnerships across multiple markets.
4 years of experience leading high-performing sales, business development, growth, or partnership teams in fintech, cross-border payments, or crypto sectors.
Hands-on experience selling technical products, managing long sales cycles, and navigating complex cross-border payment solutions for businesses and developers.
Strong understanding of payment APIs, developer tools, and how businesses leverage them to facilitate international transactions.
Proven ability to motivate and drive teams to consistently exceed ambitious targets, while managing multi-country operations and stakeholders.
A natural relationship builder, capable of engaging both strategic decision-makers and technical stakeholders across different regions.
Strong connections and credibility with key players in finance, banking, and fintech across multiple countries.
Excellent communication, negotiation, and stakeholder management skills to foster long-term, cross-border partnerships.
A passion for innovation, with the ability to thrive in fast-paced, dynamic, and entrepreneurial environments.
Self-starter mindset with the initiative to identify international growth opportunities and execute independently.
Application Closing Date
20th February, 2026.
How to Apply
Interested and qualified candidates should send their CVs to:peridotforte@gmail.com using the Job Title as the subject of the email.