Marketing & Social Media Executive at Future Moves Recruitment Agency Limited (FMR Agency)

Future Moves Recruitment Agency is a licensed full-fledged Human Resource firm with extensive expertise and experience in human Capital development and staffing. Future Moves has exceptional expertise in Talent Sourcing, learning & development, talent management, HR Outsourcing & Payrolling, HR planning & Consulting, Policy Drafting, Culture Change and Organisation Effectiveness by designing and implementing interventions which identify the core areas of development to enhance the overall growth and competitiveness of your organization.

We are recruiting to fill the position below:

Job Title: Marketing & Social Media Executive

Location: Lagos
Employment Type: Full-time
Reports To: Operations Manager / Founder
Coordinates With: Customer Service, Branch Leads, Technicians

Description

• The Marketing & Social Media Executive is responsible for driving brand awareness, customer engagement, and revenue growth for the brand.
• In a lean team, this role combines social media management, content creation, digital marketing, promotions, and campaign analytics.
• The executive ensures the brand maintains a consistent, professional, and engaging presence online and offline, supporting sales and customer acquisition.

Key Responsibilities
Social Media Management:

• Develop and manage content calendars for Instagram, LinkedIn, TikTok, Facebook, and other relevant platforms
• Create engaging posts, reels, stories, and videos showcasing the brand services and products
• Respond to customer inquiries and comments on social media professionally
• Monitor trends, hashtags, and competitor activity to optimize engagement

Marketing Campaigns & Promotions:

• Plan and execute digital and offline marketing campaigns (discounts, seasonal promotions, events)
• Collaborate with branches to coordinate in-store promotions and activations
• Track campaign effectiveness and optimize ROI
• Support upselling of services and products through campaigns

Brand Management:

• Ensure consistent brand voice, aesthetics, and messaging across all channels
• Develop brand guidelines and content templates
• Design professional visuals and copy in all communications

Customer Engagement & Analytics:

• Monitor engagement metrics and report on performance weekly
• Track conversions, leads, and social traffic for insights
• Work with Customer Service to capture customer feedback and testimonials
• Adjust content strategy based on analytics and customer behavior

Collaboration with Operations & Sales:

• Support Branch Leads and CSRs in promoting services and products
• Provide marketing materials and campaign guidance to branches
• Develop local outreach initiatives to drive foot traffic
• Align marketing efforts with business objectives and revenue targets

Content Creation & Visuals:

• Capture and edit photos/videos of services, sneakers, and branch activities
• Write clear, compelling copy for captions, emails, or promotions
• Ensure all content is high-quality and consistent with branding

Experience & Qualifications

• Minimum 2 years of experience in social media management or marketing
• Experience with small business marketing is a plus
• Hands-on knowledge of Instagram, TikTok, WhatsApp Business, Canva, or similar tools

Required Skills & Competencies:

• Strong knowledge of social media platforms and trends
• Basic content creation skills: photography, videography, designs and editing
• Good written communication and copywriting skills
• Creativity and ability to generate fresh ideas
• Analytical mindset to track metrics and adjust strategies
• Organized, self-motivated, and able to work in a fast-paced environment
• Ability to collaborate with operations, customer service, and vendors.

Application Closing Date
15th March, 2026.