An Indigenous Cosmetic Manufacturing company, with Head Office in Lagos State, requires the services of a young and vibrant candidate to fill the position below:
Job Title: Marketing Manager
Location: Lagos
Responsibilities
- Provide support for Sales Team with regards to taking new products to market
- Design national and regional promotions and campaigns with an objective of improving brand adoption and top of mind awareness amongst target audience
- Oversee the implementation of the company’s marketing strategy — including campaigns; advertisement; events; digital marketing and public relations
- Oversee the collation of market and industry business intelligence to support product development and effective decision making
- As a brand guardian, to maintain brand integrity across all company marketing initiatives and communications
- Manage the entire process of bringing new products to market including product definition: initial pricing; internal process workflow; system needs; technical training and communications
- Manage a portfolio of products particularly slow moving products
- Researching and evaluating new product opportunities; demand for potential products; and customer needs and insights
- Develop overall marketing strategy and execution of plans for the existing products
- Serve as a partner to finance and product development in determining the viability of potential markets before production of a product with no business case or strategy prepared in advance
- Working with product development teams to manage. new product development
- Managing distribution channels for products
- Ensuring effective, branded marketing communications including the company’s website’ print communication and advertising
- Managing media and marketing staff and external PR agencies
- Analyse the effectiveness of all marketing efforts including their contribution to the effectiveness of Sales Campaigns
Requirements
Education:
- Bachelor's Degree in Marketing or any Other Social Science Courses
- Masters in Business Administration or Marketing will be an added advantage.
Experience:
- At least 10 years of progressively more responsible positions in marketing, preferably in an FMCG firm
Required Skills, Knowledge, and Characteristics:
- Strong Communication Skills.
- Highly developed Teamwork Skills
- Ability to coordinate the efforts of a large team of diverse creative employees.
- Good appreciation of the Internet and Social Media - like Facebook. Twitter, and other social media outlets that are significant in the company’s outreach drive.
- Demonstrated effectiveness in holding conversations with customers, customer evangelism, and customer-focused product development and outreach.
- Ability to lead in an environment of constant change.
- Familiarity and skill with the tools of the trade in marketing including PR, written communication, website development, market research, product packaging, Microsoft software suite of products, visual communication software products, and creative services,
- Experienced in advising product teams about potential markets, desirable product features, go-to-market best practices, and measuring the success of outreach and product sales.
- Experienced in managing external PR and communication consulting firms and contractors.
Age:
- Between 35years - 45years
Salary Package
Application Closing Date
23rd March, 2017.
Method of Application
Interested and qualified candidates should send their CV's to:
[email protected]
Note: Only shortlisted candidates would be contacted for interview.