Lilygate Hotel is an amazing experience located on the Lekki Peninsula, Victoria Island in Lagos state, south-west Nigeria. With easy access to Victoria Island and Ikoyi over the newly opened bridge, our hotel allows both business and leisure travellers to enjoy modern and luxurious facilities in a unique boutique ambiance.
We are recruiting to fill the position below:
Job Title: Sales and Marketing Manager / Head Sales and Marketing
Location: Lagos
Reports To: General Manager or Managing Director
Position Summary
- To oversee and manage sales staff and reservation to ensure maximum revenue, promotional coverage and marketing opportunities are achieved.
- The SMM should work closely with revenue management and marketing functions, to develop strategies to maximise (Revpar) Revenue Per Available Room and grow market share.
- Sales Director Duties and Responsibilities
- Maintain and promote a team work environment with effective and clear communication amongst co-workers.
- Ensure best client service is being made available through communication amongst the team, cross training within the department and appropriate office coverage.
- Works with sales managers to ensure understanding of sales strategy and effective implementation of this strategy for the segment.
- Works with management team to create and implement a sales plan addressing revenue, customers and the market for the segment led by the SMM.
- Set example through professional, friendly attitude towards clients and co-workers, timely response to clients and co-workers needs and observance of sales office standard.
- Ensure hotel meets or exceeds budgeted goals.
- Follow and track company cross-sell procedures.
- Utilize company profile database to determine geographic areas for travel agent calls while maintaining top and existing travel agent accounts.
- Organize travel agent month and travel agent appreciation rates for slow months.
- Assists with the development and implementation of promotions, both internal and external.
- Creating a focus on attracting new business.
- Attending and contributing to the monthly sales strategy meeting
- Updating and owning the sales strategy & sales plan with the General Manager.
- Review and approves any special corporate negotiated rates by signing the CVGR (Company Volume guaranteed rate) contract.
- Provides positive and aggressive leadership to ensure maximum revenue potential (e.g., sets example with personal booking goals).
- Leads on-property sales functions to build long-term, value-based customer relationships that enable achievement of hotel sales objectives.
- Recommends monthly room nights target goals for sales team members.
- Participates in sales calls with members of sales team to acquire new business and/or close on business.
- Develop and send informative press releases to targeted lists highlighting all activities and promotions.
- Maintain and expand corporate incentive program via direct mail, personal visits etc.
- Oversee and ensure the updating of rates, promotions on hotel website, OTA's (Online travel agents), GDS etc. without any rate parity.
- Responsible for the training of sales managers and staff.
- Follow and promote hotel standards with guests, co-workers.
- Evaluates and drives the hotel’s participation in the various sales channels, Market Sales, Event Booking Centres, electronic lead channels, etc.
- Monitors all day to day activities of direct reports.
- Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).
Education
- 3-year degree in Business Administration, Marketing, Hotel and Restaurant Management, or MBA.
Experience
- 5 to 6 years’ experience in the sales and marketing or related professional area. And min three years’ experience in a senior sales role.
Prerequisities:
- High degree of commercial awareness and be able to understand links between sales and profit with excellent sales and negotiation skills.
- Good business sense and the ability to motivate and lead a team.
Application Closing Date
11th April, 2017.
How to Apply
Interested and qualified candidates should send their CV's to:
[email protected]