RES-Q Digital Limited is an innovative research based digital marketing concern. We know that brands need to engage, at RES-Q Digital we provide you with a personalized digital route to meet your communication needs.
We are recruiting to fill the position below:
Job Title: Assitant Head - Business Development and Strategy (OOH & Media Buying)
Location: Lagos
Job Summary
- Will be responsible for overseeing all Outdoor, out-of-home media campaigns nationally to ensure that the sourcing, pricing, planning, executing and monitoring of monthly executions to assure they are completed flawlessly.
- This individual will oversee and work with all third party vendors to ensure flawless campaign planning, execution, monitoring and compliance to provide optimal client service support for assigned advertisers and vendors.
- The position will serve as the primary point of contact for all Outdoor OOH program inquiries and requests pertaining to advertiser campaigns. This individual will also lead the business development team to prospect and sign new outdoor accounts or clients against set targets.
Primary Activities and Responsibilities
- Creates media proposals and recommendations for all Outdoor Media requests by working with and establishing sound relationships with third party outdoor vendors and collaborating with internal stakeholders
- Seek and secure new Outdoor business accounts against set targets.
- Researches and analyses demographic data, consumer profiles and media research tools; recommends media strategies to fulfil client objectives.
- Negotiates rates for time and/or space to optimize the media budget; applies standard industry best practices to create optimum buys
- Builds and maintains relationships with media representatives to optimize use of budget and timeline
- Confirms contract fulfillment, follows up on scheduled activities and completes post-buy analysis
- Negotiates make-goods and revises orders for unplanned schedule changes
- Monitors media for placement and time discrepancies; approves payments; negotiates credit or billing adjustments.
- Updates and maintains internal budgets, processes media invoices and completes year-end analysis
- Stays current on the latest industry technologies, trends and strategies
- Assists employees, vendors or other customers by answering questions related to media buying processes, procedures and services
- Completes work in a timely and accurate manner while providing exceptional client service
- Other duties as assigned
Job Knowledge Required
- Experience negotiating with traditional outdoor vendors and outlets is necessary
- Proven ability to execute accurate buys is necessary
- Proven knowledge of ratings methodologies in Outdoor industry
- Ability to research and analyse market and competitor information is required
- Strong skills with Microsoft Office- including PowerPoint, Word and Excel
- Ability to successfully build relationships both internally and externally is vital to success in this role
- Excellent oral and written communication skills are required
- Proven experience in planning, buying and placing outdoor media
- The ability to work efficiently under pressure, accurately meet deadlines, present a professional demeanour and work well independently is essential.
- Maintaining confidentiality, treating others with respect and upholding Company values are key attributes.
- In addition, troubleshooting and organizational skills with a can-do attitude and the ability to adjust to changing requirements is essential.
- Ability to develop good working relationships within all levels of the organization
Qualifications
- Bachelor’s degree from an accredited institution, preferably in Marketing, Public Relations, Business or Communications or relevant job experience.
- This position requires a minimum of three years of media planning and/or buying experience
Job Requirements:
- Some travel required
- Seasonality of the business may require additional work hours
- The applicant selected for this position may be required to complete a background check. Passing results must be received prior to start date in new position
Application Closing Date
31st August, 2017.
How to Apply
Interested and qualified candidates should send their CV's to:
[email protected]