HRLeverage - Our client, in the Travel and Tour sector, is currently seeking applications from suitably qualified candidates, to fill the position below:
Job Title: Corporate Marketer
Location: Victoria Island, Lagos
Job Description
- You are responsible for developing marketing plans and implementing marketing strategies for the company..
Responsibilities
- Study competition, conduct benchmark analysis, an identify market trends.
- A good knowledge in market segmentation, targeting, and positioning is required
- Develop marketing plans, including market analysis, marketing strategies, planning, and budgeting for the company and each of the different divisions
- Develop advertising strategy, and media planning for the company and the various divisions
- Develop various advertising material, and collateral material develop relationships with national, international and regional tourism based publications and writers, tours operators and travel agents.
- Prepare and release press kit to media; build campaigns and stories for unique selling points Responsible for company PR, events, exhibitions and sponsorships
- Responsible for all marketing programs at the corporate level.
- Develop manage corporate website, and conduct online marketing activities to generate traffic
- Develop joint marketing programs and activities with partners and suppliers
- Conduct customer and market research, and analyze output to generate findings
- Monitor and review all marketing activities,
Qualification and Experience
- Great educational background/ BSc/BA/HND in relevant discipline.
- Relevant field; certification in sales or marketing will be an asset
- Applicable experience or successful track record with 5 to 7 years’ experience.
- Knowledge of tourism industry
Skills and Competency Applicable:
- Applying Expertise and Technology
- Delivering Results and Meeting Customer Expectations
- Entrepreneurial and Commercial Thinking
- Creating and Innovating
- Excellent internal communication skills
- Must be a self-starter with ability to work with volunteers
- Must be computer literate
- Experience in marketing presentations
- Able to design and compose publications
Salary Range
Very Well Negotiable depending on the experience
Application Closing Date
Not Specified.
How to Apply
Interested and qualified candidates should send their CV's to:
[email protected]