Westfield Consulting Limited - Our client a reputable Fast Moving Consumer (FMCG) Company, is recruiting suitably qualified candidates to fill the position below:
Job Title: Brand Manager
Location: Lagos
Summary
- Our client an FMCG company is searching for an experienced Brand Manager to work closely with THE marketing and production team on several retail product lines.
- The ideal candidate for this position is an energetic professional who is able to multi-task effectively, offer quick and accurate advice and provide creative input to help advance our brands.
- To ensure continued profitability and volume growth of the assigned brands through effective, well-coordinated planning and prudent/innovative deployment of marketing and fiscal resources
Job Description
- Ensuring that the products, services and product lines that fall under their domain resonate with current and potential customers.
- Monitor marketing trends and keep a close eye on competitive products in the marketplace.
- Regularly meet with clients and senior management, and oversee a team of junior marketers.
- Developing, implementing and executing marketing initiatives and activities for assigned brand
- Responsible for more executing marketing campaigns; managing and developing P&L and driving market growth.
- Conduct initial market research for a brand, gathering data about where a product fits
- Develop monthly objectives with their team with the goal of increasing a brand's value
- Developing marketing strategies and introducing the brand to the public.
- Perform regular market research studies to gather important brand data
- Develop custom brand management plans for each product and submit updated summaries on brand exposure to management each month
- Assist in the design of retail packaging as well as the creation of in-store marketing displays
- All other duties that may be required of him/her by the management in line with the job role.
Requirements
- He or she must hold a B.Sc or HND in any suitable in Marketing, Advertising or related field
- An MBA Marketing will be an added advantage
- Minimum of 3-5 years’ work experience
- The incumbent must be comfortable with traveling to different part of the country and must be organized to keep track of brand details
- Excellent written and verbal communication skills
- Strong research and analytical skills
- Knowledge of CRM software
- Ability to think creatively and innovatively, forecast and identify trends and challenges
- Budget-management skills and proficiency
- 3+ years’ experience in brand or product management
- Strong project management skills
- Exceptional verbal and report presentation abilities
- Extensive experience in packaging design and retail display creation
Application Closing Date
Ongoing.
Method of Application
Interested and qualified candidates should submit Cover Letter and CV’s to:
cvs@westfield-consulting.com