Carlcare Development Nigeria Limited, a subsidiary of Transsion Holdings (formerly known as TECNO Telecom Limited), is a high-tech company specializing in the R&D, production, sale and service of mobile communication products.
We are recruiting to fill the position below:
Job Title: Content Marketing Manager
Location: Lagos
Job Summary
- We are looking for a creative and strategic Content Marketing Manager who will be responsible for leading all content marketing efforts for our various brands marketing campaigns.
- This role requires the ability to collaborate with cross-functional marketing functions to develop, test, and optimize awareness and engagement and lead the content marketing efforts from strategy and execution to distribution.
Job Description
- Create compelling, well-researched content across multiple platforms that effectively communicates our brands’ value proposition, drives leads, generates press interest, and drives conversion of prospects to customers.
- Influence content strategy by working with marketing, sales, and product teams to identify and fulfill content needs for all phases of the buyer's journey and campaign lifecycle.
- Develop our voice and craft interesting, well-researched content to drive traffic, engage and convert target customers, and improve shared content across social media channels
- Edit and review content for brand consistency and voice; thereby ensuring high quality for all our content
- Provide creative ideas to support graphic design and campaign briefs
- Develop SEO website content to drive organic growth.
- Ensure content is on-brand, consistent in tone, and complies with SEO best practices
- Track, measure results, and gather insights and optimize content for conversion.
- Develop and manage social media content across all major social channels and specified verticals.
- Manage and monitor team performance (KPI) against set objectives.
- Build the content strategy for integrated marketing campaigns across all channels.
Candidate Requirements
- Minimum of a B.Sc. in Business Administration, Marketing, Mass Communication or any related field of study
- 3-5 years of proven experience in content marketing/content strategy.
- Experience working both strategically as well as in an executional capacity for content development
- Excellent writing and communication skills are required
- A versatile self-starter that can create high-level content strategies while simultaneously executing on content pieces.
- An understanding of SEO and how to optimize content for target keywords.
- Experience with helping construct marketing campaigns.
- Experience managing agency and vendor relationships for design and content deliverables.
- Must live and reside in Lagos.
Application Closing Date
Not Specified.
How to Apply
Interested and qualified candidates should send their CV to:
career.ng@transsion.com stating the job title as the subject of the email.