Etisalat's vision is a world where people's reach is not limited by matter or distance; a world where people will effortlessly stay in touch with family and friends; a world where businesses of all sizes can reach new markets without the limitations of distance and travel
Etisalat Nigeria is recruiting to fill the below position of:
Job Title: Specialist Corporate Segment
Location: Lagos, NG
Job Summary
Support Manager-Corporate Segment in developing corporate value propositions and collaborating with multiple cross-functional groups in bringing the propositions to market
Principal Functions
- Assist with the development of propositions and new product initiatives to grow corporate segment profitability
- Support the execution of strategic activities aimed at achieving overall corporate segment objectives and KPIs within timeline and on budget
- Identify tailored marketing propositions to suit corporate needs and requirements
- Assist with the development of concepts for propositions targeted at corporates in line with approved business strategy and according to corporates' requirements
- Assist with the development of briefs for internal and external stakeholders, manage content development, oversee execution and deployment of campaigns and analyze reporting to optimize campaign performance
- Propose projects and tactical activities aimed at penetrating the corporate market
- Support Manager-Corporate Segment in the development of marketing plans and management of marketing elements of offers - such as naming, positioning, marketing brief development, execution and socialization
- Conduct regular environmental scanning of the competitive landscape to collate relevant information as may impact on strategy for corporates
- Monitor approved/ existing corporate segment projects and initiatives to ensure end-to-end process compliance
- Provide recommendations on the design of a customer lifecycle extension plan for corporates
- Assist with the management of the corporate segment's strategy and execute direct marketing (email, text, mail) to achieve specified goals and targets
- Participate in product launches targeted at Etisalat Nigeria's corporate market
- Provide support in conducting research on current trends as they relate to corporates and monitor related developments within the telecoms industry
- Provide support in conducting research on initiatives for market penetration aimed at acquiring intelligence on the preferences and behavioural patterns of the corporate market
- Provide inputs and make recommendations on the development of viable market penetration and market share acquisition frameworks for the corporate segment
- Maintain cordial relationships with internal and external stakeholders to ensure successful completion and delivery of projects and initiatives
- Conduct additional training for the Corporate Sales team on new corporate products and services and provide necessary documentation needed for FAQs and training
- Generate and analyze performance reports to aid clear decision-making, co-ordinate approvals and sign-offs for documents originating from the corporate segment team, and ensure safekeeping of such documents
- Perform any other duties assigned by the Manager, Corporate Segment.
Educational Requirements
- First degree in a relevant discipline
Experience, Skills & Competencies
- Between three (3) and five (5) years directly relevant post-NYSC work experience
- Ideal candidate must be able to demonstrate:
- Good knowledge of competitive environment, consumer trends and trade practices in the industry
- Excellent oral and written communication skills
- Strategic and analytical thinking
- High levels of integrity and self-regulation
Application Closing Date
31st October, 2013
Method of Application
Interested and qualified candidates should:
Click here to apply online
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Specialist Corporate Segment