Prisdav Consulting - Our client, a leading FMCG company in Nigeria is seeking to recruit suitably qualified candidates to fill the position below:
Job Title: Senior Brand Manager
Location: Lagos
Job Description
- We are seeking to recruit a Senior Brand Manager to look after and expand key brands of the product portfolios.
- The ideal candidate will in addition to brand management, be responsible for new product development (NPDs).
Job Summary
- To develop, own, design, and assess new and existing company products. Oversee all stages of product development, from initial concept art, to finalization and distribution.
- Develop strategies to close gaps in the marketplace.
- Work with market researchers to identify how to reflect a brand's attributes in a new product, ensuring customer value and satisfaction with that product.
Key Responsibilities
- Build and develop a marketing team which is competent, commercially astute, dedicated and efficient
- Manage nationwide marketing, advertising and promotional staff and all relevant activities
- Develop new marketing strategies that will improve sales and revenue performance
- Develop promotional material and distribution
- Train the marketing team for prospective client meetings, presentations, etc.
- Manage and develop a team of strong product line managers/merchants/buyers representing multiple categories to meet financial and operational goals
- Expertly negotiate from a position of strength, using data to drive targets, and think holistically about cost inputs, including product costs, accruals for damage and freight, volume discounts, etc
- Manage the budget and sales forecast
- Any other assigned duty.
Required Qualifications
- B.Sc/HND in any business related field
- Master's degree or an additional qualification is an added advantage
Required Experience:
- 10-15years cognate work experience
- FMCG experience; Understand market research
- Strong knowledge of social media and digital marketing
- Strong campaign activation and Trade marketing activations
- Data management using data to inform strategy
- Ability to leverage brands through social media, PR
- Experience working with other markets/ distributors
Required Skills:
- Analytical skills and attention to detail
- Creativity and an ability to produce innovative and original ideas
- Team working skills
- The ability to manage and allocate budgets
- Written and verbal communication skills
- Time and project management skills, including the ability to work on multiple projects at the same time
- An ability to think strategically and come up with campaigns
Application Closing Date
23rd April, 2019.
How to Apply
Interested and qualified candidates should send their CV to:
[email protected] Using the Job Title as subject of the mail.
Note: Do not apply if you do not qualify as only shortlisted candidates will be contacted.