Colossus Investments Limited is a private limited company incorporated by the corporate affairs commission (CAC) with registration number 229932 in August 1993, with main business in exportation of agricultural commodities such as sesame, cocoa beans, raw cashew nuts and sales of agricultural processing machinery.
We are recruiting to fill the position below:
Job Title: Media Planner
Location: Lagos
Job Description
- We are looking for a Media Planner to shape and execute effective advertising campaigns. As well as evaluate campaign success
- To succeed in this role, you should be a skilled communicator and decision-maker who can collaborate well with various teams. Knowledge of market research and a willingness to follow media trends are essential.
- Your goal will be to optimize media marketing campaigns to increase brand awareness and help achieve business goals.
Responsibilities
- Identify target audiences and understand their behavior and habits
- Determine the best media outlet mix for our campaigns
- Optimize campaigns according to geographic exposure, frequency, time spans and more
- Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs)
- Collect and analyze market data
- Allocate budgets and monitor costs
- Evaluate the success of media strategies and campaigns
Requirements
- B.Sc/HND in Marketing, Business Administration or similar field
- Familiarity with campaign evaluation metrics and media buying
- Working knowledge of analytics tools
- Proven experience as a Media Planner; experience in digital media is preferred
- Broad knowledge of media channel
- An analytical mind with an aptitude for statistics
- Strong decision-making skills.
Application Closing Date
3rd May, 2019.
Method of Application
Interested and qualified candidates should send their CV to:
[email protected]