Synapse Services is a “Center for Psychological Medicine”, based within the Abuja metropolis, that specializes in the provision of psychological and counseling services, inpatient facilities/treatment and rehabilitation services. We retain the services of a robust mixture of local and internationally trained staff that provide excellent, client focused services to treat all forms of disorders related to your mental health.
Job Title: Business Development Manager (Clinical Background)
Location: Abuja
Role:
The key role of the Business Development Manager will be to develop and grow new and existing businesses of the hospital.
Business Development:
- Develop short and long-range management and organization plan to define responsibilities and business activities consistent with hospital goals and objectives
- Assist in developing annual budget and management plan to increasing market share of the hospital.
- Assist in developing and maintaining psychiatrist, psychologist and other allied mental healthcare professional relations, both inside and outside the hospital and amongst sector actors.
- Prepare and make presentation to prospective clients and network to increase Synapse’ visibility.
- Conduct marketing research and analyze activities to ensure that the hospital is competitive in the marketplace, on a local and national basis.
Marketing:
- Develop, implement, and monitor systems that ensure access to the facility & network of Synapse Services.
- Develop plans to market the services of the hospital beyond its immediate geographical catchment area
- Will enthusiastically develop and maintain strong business and referral relationships with physicians, discharge planners and the medical community
- Ensure customer communication occurs with a primary focus on increasing market share and revenue
- Develop & monitor relationship management plans & strategies to in line with Synapse’s organizational strategies.
- Ensure facility has adequate marketing tools and develop appropriate collaterals.
- Identify daily customer service needs and develop/ensure immediate response.
- Responsible for tactical and strategic market planning.
- Develop and implement a tracking system for recording inquiries, referrals, admissions and outcomes for marketing purposes.
- Undertake market research and competitor analysis, draw conclusions from this, suggest changes and improvements and review activities to feed into forward planning.
Supervision:
- Supervise and direct the Business Development/marketing team and assure contacts are completed as assigned within time frame.
- Create a database of sector actors, National Doctor’s Association, Government and Private Hospital, and other Health facilities.
- Monitor activities of the Business Development team to assure successful strategies are implemented to meeting all set financial targets.
- Evaluates each team member’s effectiveness and develop action plan for success.
- Must ensure team work to meet or exceed set targets
- Approve or carry out all tours/visits to Synapse Services by group or organizational prospect to increase referral potential clients.
- Submit monthly, quarter and annual report on Sales/Marketing activities highlighting achievements and challenges.
Candidate should:
- Be comfortable working in a complex and highly competitive environment
- Have a strong understanding of the business drivers relevant to a private hospital, ideally through experience in a private hospital setting.
- Be able to work with a great deal of autonomy.
- Have significant experience in a healthcare environment at senior level, with some experience in a sales or a business development environment
- Demonstrate a high level of commercial awareness within the healthcare environment
- Demonstrate a significant knowledge of sales and a proven record of sales ability
Qualification:
- An MBBS or a good degree in Medical Sciences, Marketing or Business Administration with at least 3 years working
- Clinical Background (Educational or practical) is desirable though not mandatory
- Demonstrated experience in business development, ideally in the health care industry
- Computer literate with demonstrated ability in generic computer packages such as Microsoft Office and the use of social media
Skills:
- A strong focus in relationship management, and customer service
- Demonstrated business acumen
- Demonstrated experience in developing and implementing new business models
- Excellent written and verbal communication skills using persuasion and motivation
- Highly developed problem solving skills
- Strong Influencing and negotiating skills
- Strong leadership skills
- Team player
Application Closing Date:
20th August, 2014
Method of Application
Interested and suitable qualified applicants should send their CV with a covering letter to:
[email protected]
Please write 'Business Development Manager' on subject area
Closing Date: 20th August 2014, early applications are encouraged and would be treated with preference.