Marketing Manager - Cadbury Nigeria Plc

Posted on Thu 13th Oct, 2011 - www.hotnigerianjobs.com --- (1 comments)

Cadbury Nigeria Plc, is a subsidiary of Kraft Foods Inc., the second largest food business in the world, is a leading player in the FMCG sector of the Nigerian economy, with existence spanning decades in the Nigerian market. We make today delicious by our array of iconic brands renowned nationwide for quality.

Having restructured our operations and returned to a path of profitable growth, the company is embarking on a transformational agenda involving the expansion of its brand portfolios and categories. The plan also covers substantial investments in the upgrade and modernization of our manufacturing operations to meet world class standards that will deliver our business aspirations.

As part of these initiatives, Cadbury Nigeria desires to recruit dynamic, passionate and result oriented professionals to fill the following positions:

Position:  Marketing Manager

Job Reference: MM
Department: Marketing

Job Details:   
 
Reporting to the Marketing Director, the successful candidate will manage a category within our business. The role will drive the category through a faster growth agenda for the expansion of market share.

Specific responsibilities will include to:
  • Lead the development and execution of marketing strategies for the category to drive profitable growth
  • Create and execute, with excellence, point of awareness and point of consumption plans. This includes above the line and below the line, plus influencing the point of buy plans
  • Work effectively with key external partner agencies to deliver the above
  • Commission, create and use insight to ensure the identification of future growth opportunities that will deliver for the consumer and the customer
  • Lead, manage, motivate and develop the brand management team to ensure that they can deliver and grow
  • Ensure the positive and competitive margin delivery of brand(s) within the category to both Cadbury and the trade channels
  • Manage marketing investments for the brand(s) effectively to deliver agreed strategies
Qualifications, Experience and Attributes
  • Good first degree in any related discipline from a reputable institution. Higher degree(s) , such as MBA, will be an advantage.
  • Possession of professional qualification, such as APCON, is essential.
  • Minimum of ten (10) years relevant experience with at least 5 years in managerial capacity in a similar role, preferably in multinational FMCG environment.
  • Strong strategic orientation, demonstrable leadership, interpersonal and financial management skills.
Application Deadline
25th October, 2011

How To Apply
Interested and qualified candidates should:
Click here to apply online