Digital Marketer at an Educational Technology Company - First Excelsia Professional Services Limited

First Excelsia Professional Services Limited - Our client, an educational technology company, is recruiting to fill the position below:

Job Title: Digital Marketer

Location: Lagos
Industry: Educational Technology

Job Description

• The ideal role holder will be responsible for ensuring that the website is easily found by the target audience and efficiently optimize all digital marketing platforms through executing, developing, and tracking content on all platforms.
• Interested candidates should be experienced in marketing, art direction, and social media management.

Key Responsibilities

• Develop, plan, and execute digital marketing campaigns and processes including marketing database management.
• Coordinate the strategic functionality of social media platforms through integrated content marketing activities by also creating and deploying designs on all digital channels.
• Ensure efficient performance of the Company’s website through SEO.
• Use web analytics software to monitor the performance of client websites and make recommendations for improvement.
• Corroborate with marketing teams in the execution of lead generational activities as may require.
• Prepare accurate reports on marketing campaign’s overall performance.
• Identify the latest trends and technologies related to the company’s industry.
• Evaluate and analyse important metrics that affect company website traffic, semi quotas, and target audience.

Requirements

• Bachelor’s Degree in Marketing or relevant field.
• A minimum of 4 years’ experience in digital marketing or advertising positions
• In-depth knowledge of various social media platforms, best practices, and website analytics.
• Highly creative with excellent analytical abilities
• Outstanding communication and interpersonal skills
• Knowledge of video and picture editing software

Application Closing Date
3rd December, 2021.

Method of Application
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the mail.