Digital Marketing Executive at Wandel International Nigeria Limited

Wandel International Nigeria Limited - The Simba Group which started operations in 1988, is a conglomerate having a Pan-Nigeria presence and business interests in some other most dynamic sectors in the economy. The Group is a dominant player in the transportation, power products and IT-enabled service sectors which are critical to the sustained growth of the Nigerian Economy.

The corporate vision of the Group is to provide innovative and quality products along with excellent aftersales service to our customers. The activities of the Group are guided by strong value systems built around Integrity, Innovation, Openness and Consistency.

We are recruiting to fill the position below:

Job Title: Digital Marketing Executive

Location: Lagos
Employment Type: Full-time

Job Summary

• The Digital Marketing Executive is responsible for content creation for communication across online & mobile platforms with a view to driving engagement, PPD brands USP (unique selling point) communication & target audience education.

Responsibilities

• Identify target audience interests & utilize this to generate resonant content for deployment across all PPD online platforms & websites
• Social media monitoring (own & competitor sites) with a view to generating workable insights in terms of trends reflective in periodic reports to be submitted to reporting Manager
• Respond to all customer queries across our online platforms
• Responsible for PPD website & social media content management working closely with other PPD marketing team members
• Proficiency with Google analytics & subsequently measure the performance of all digital campaigns against set KPIs
• Conduct periodic reviews of PPD website graphical & copy content as requested by reporting manager to ensure sustained relevance & resonance with the target audience
• Conduct digital marketing training for representatives of the key PPD trade partner community also providing support to them post the training & cascading vital online marketing information to them centrally all under-reporting manager’s supervision
• Be actively involved in PPD online campaign execution, monitoring & evaluation
• Other responsibilities as communicated by reporting manager.

Requirements

• Interested candidates should possess a BSc Degree qualification with 3 - 6 years of work experience.
• Proficiency with Google Analytics & other web analytical tools
• AdWords management
• Social Media Management
• Online content creation & management
• Digital Marketing Certification.

Application Closing Date
28th February, 2022.