Digital Marketer at Vasiti Dotcom

Vasiti is a highly innovative ecommerce brand that makes it possible for customers to save money and enjoy the best shopping experience while SMEs make money online and grow their business.

We are recruiting to fill the position below:

Job Title: Digital Marketer

Location: Ikeja, Lagos
Employment Type: Full-time

Job Description

• We are looking for a creative Digital Marketer to join our versatile team and help achieve our online marketing objectives.
• As a Digital Marketer you will be responsible for all aspects aspects of our marketing operations, including planning, implementing, and monitoring our digital marketing campaigns across all digital networks.

Responsibilities

• Plan and execute all digital marketing activities including SEO/SEM, marketing database, email, social media and display advertising campaigns.
• Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
• Identify trends and insights, optimise spend and performance based on the insights.
• Brainstorm new and creative growth strategies for Vasiti.
• Plan, execute and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimise user experience.
• Utilise strong analytical abilities to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Instrument conversion points and optimise user funnels.
• Evaluate emerging technologies and provide leadership and perspective for adoption where appropriate.
• Stay up-to-date with the latest trends, technology and best practices in online marketing and measurement.

Requirements

• Bachelor's Degree in Marketing or relevant field.
• Experience in a digital marketing or advertising position (3 years).
• In-depth knowledge of various social media platforms, best practices and website analytics.
• Highly creative with excellent analytical abilities.
• Outstanding communication and interpersonal skills.
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
• Available to resume immediately.

Application Closing Date
30th April, 2022.