Digital Marketer at Zenith Technology Limited (ZTL)

Posted on Wed 13th Apr, 2022 - www.hotnigerianjobs.com --- (0 comments)

Zenith Technology Limited (ZTL) is an integrated IT security and infrastructure management company. A wholly indigenous company was incorporated in May 1996, ZTI specializes in delivering solutions aimed at protection and sustainability of IT infrastructure and systems across businesses, government ministry, departments & Agencies (MDAs), families, individuals and the society at large.

We are recruiting to fill the position below:

Job Title: Digital Marketer

Location: Lagos
Job Type: Full-Time

Job Brief

  • If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
  • You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
  • Digital marketing managers will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.

Responsibilities

  • Planning digital marketing campaigns, including Web, SEO/SEM, email, social media and display advertising
  • Maintaining our social media presence across all digital channels
  • Measuring and reporting on the performance of all digital marketing campaigns
  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements and Skills

  • BSc / MSc Degree in Marketing or a related field
  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement.

Application Closing Date
26th April, 2022.

Sorry, this listing is no longer open.