PPC Manager at Sloovi

Posted on Mon 06th Jun, 2022 - www.hotnigerianjobs.com --- (0 comments)

Sloovi is one unified brand that offers multiple SaaS solutions for brands of all sizes to give you a walkthrough of us. We have launched three ultimate products recently; Sloovi Email Signature, Sloovi Outreach, and Sloovi Feedback. We are in the process of launching two more products soon.

Sloovi Email Signature is a no-design and no-code platform. We have a plethora of readily available templates uploaded to the tool. The users can edit the signatures and use them for free. Sloovi Outreach is a sales engagement platform where users can upload and manage hundreds of leads, set up automated cold email campaigns, nurture them with inbuilt call and SMS features and track them with reports. Sloovi Feedback is a simple tool built to collect feedback from users. It is a handy widget that can be easily added to any product or website.

We are recruiting to fill the position below:

Job Title: PPC Manager

Location: Lagos

Job Brief

  • We are looking for a PPC (Pay Per Click) Manager to run PPC campaigns and monitor paid search budgets.
  • In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.)
  • You should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)

Responsibilities

  • Participate in forming effective paid search strategies
  • Launch and optimize various PPC campaigns
  • Oversee accounts on search platforms (e.g. Google AdWords, Bing)
  • Be involved in keyword selection and audience targeting
  • Write attractive and concise copy for advertisements
  • Suggest and develop new campaigns across multiple channels
  • Maintain partnerships with PPC ad platforms and vendors
  • Find ways to reduce risk of click fraud
  • Keep abreast of PPC and SEM trends
  • Monitor budget and adjust bids to gain better ROI
  • Track KPIs to assess performance and pinpoint issues
  • Produce reports for management

Requirements and Skills

  • Education in Marketing, Digital Media or a related field, AdWords certification is a plus.
  • Proven experience as a PPC Manager or Digital Marketing Specialist
  • Experience in data analysis and reporting
  • Knowledge of SEO and digital marketing concepts
  • Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred
  • Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
  • Understanding of HTML and XML is a plus
  • Excellent communication skills
  • Analytical thinking with strong math skills.

Application Closing Date
31st December, 2022.

How to Apply
Interested and qualified candidates should send their Resume to: [email protected] using the Job Title as the subject of the mail.