Digital Sales Team Lead at Coronation Insurance Plc

Coronation Insurance Limited is a leading West African full line insurance company offering a diverse range of products and services covering life and general and special risk business, coronation insurance is founded in 1958 and licenced to underwrite all classes of insurance such as fire and special perils, goods-in-transit and all risk insurance, coronation total assets base is in the excess of 42 billion as at 2020 and her aspiration is for the next 5years to become a top three insurer in nigeria by 2023,so is a company to work and boost your carrier.

We are recruiting to fill the position below:

Job Title: Digital Sales Team Lead

Location: Lagos, Nigeria
Job Type: Full-time
Reports to: Divisional Sales Manager

Principal Duties & Responsibilities

• Responsible for the management and growth of digital sales in the company
• Create digital sales programs, promotional packages and integrated marketing solutions for the client
• Develop and lead the implementation of an organization-wide business development strategy.
• Take a lead role in business development activities for top clients and partners
• Ensures channels (physical or digitally such as mobile, web, physical branch, human-centred virtual channels etc.) are maintained and operationally available to provide services
• Direct digital sales forecasting and performance budgets in line with corporate requirements.
• Maximize client revenue opportunities through upselling and incorporation of digital services.
• Evaluate organizational capability to respond quickly to consumer demand for products and/or services based on research outcomes
• Educate customers on the digital products and services offered by the company
• Develop a channel strategy to increase the company’s market share.
• Develop techniques to engage customers through digital platforms, digital marketing mediums, and their characteristics.
• Apply relevant content creation guidelines across digital marketing channels.
• Evaluate the benefits and limitations of different digital marketing channels.
• Draw insights from marketing analytics and generate leads
• Present sales, expenses reports and realistic forecasts to the management team
• Understand the principles for deploying an omnichannel approach that ensures consistent customer experience across Coronation’s distribution channels

Competency and Skill Requirements

• A Bachelor's Degree in Insurance, Marketing and Finance or equivalent
• Minimum of 8 years of prior experience in Insurance Sales-related roles.
• Professional certification in Insurance, sales, marketing or any relevant field.
• Extensive knowledge of digital sales processes, digital platforms, technical markets, pricing models, channels of distribution, and technology trends.
• Must be a data-driven marketer with a background in B2B or B2C campaign planning and execution.
• Knowledge of current digital advertising platforms, social media advertising and email marketing
• Hands-on experience with SEO/SEM, Google Analytics and CRM Software
• Good team player
• Ability to work well under pressure
• High attention to detail e.g. proofreading, spelling and grammar.
• A creative mind with exciting ideas for content and strategy
• Good communication and organizational skills
• Analytical skills to regularly test & learn, interpret campaign data and metrics
• Time management skills.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the mail.