Digital Marketing Executive at La Roche Equipment Nigeria Limited

La Roche Equipment Nigeria Limited (La Roche) is West Africa’s foremost distributor for world’s leading providers of sanitary fittings, building materials (finishing products) and construction equipment.

We are recruiting to fill the position below:

Job Title: Digital Marketing Executive

Location: Lagos
Employment Type: Full-time

Description

• We are looking for an experienced and result-driven Digital Marketing Executive to join La Roche Equipment!
• As a Digital Marketing Executive at our company, you will be responsible for setting up, implementing and managing the overall company's website, e-commerce and digital marketing strategy.
• Digital marketing strategies and online shop are extremely important for our company's success, so your role will play a crucial role in achieving our business goals and objectives.
• We are expecting you to have experience and a big passion for digital technologies and all digital marketing channels.

Responsibilities and Duties

• Work with the Marketing Manager and commercial department to execute innovative strategies to achieve client objectives
• Utilize SEO methods to increase site traffic, measure web traffic to content
• Engage with customers to understand the overall concept of the campaigns, including the brand, customer, product goals, and all other aspects of service
• Stay up to date with the latest technology and best practices
• Execute SEM (Google AdWords, Google Display and YouTube) ads
• Measure ROI and KPIs and generate reports from Google Analytics and other platforms upon requests
• Prepare and manage a digital marketing budget
• Setup social media ads, monitor and optimize on the backend of the platforms, the website and the e-commerce (Facebook, Instagram, Twitter, LinkedIn…)
• Oversee all the company's social media accounts
• Document Ad campaigns in a ppt from A to Z to keep track of campaigns, dates, trackers, budget, and visuals
• Monitor the digital presence of competitors and provide suggestions for improvement

Qualifications

• B.Sc in Digital Technologies or relevant field
• 5+ years of experience as a Digital Marketing Executive
• 5+ years of experience in developing and implementing digital marketing strategies
• Good knowledge of all different digital marketing channels and e-commerce updates
• Good knowledge and experience with online marketing tools, e-commerce and best practices
• 5+ years of hands-on experience with SEO/SEM, Google Analytics and CRM software
• Familiarity with web design
• Sense of ownership and pride in your performance and its impact on a company’s success
• Critical thinker and problem-solving skills
• Good time-management skills
• Great interpersonal and communication skills

Application Closing Date
15th July, 2022.

Method of Application
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the email.