Conversion Rate Optimisation (CRO) Specialist at Sloovi

Posted on Wed 10th Aug, 2022 - www.hotnigerianjobs.com --- (0 comments)

Sloovi is one unified brand that offers multiple SaaS solutions for brands of all sizes to give you a walkthrough of us. We have launched three ultimate products recently; Sloovi Email Signature, Sloovi Outreach, and Sloovi Feedback. We are in the process of launching two more products soon. Sloovi Email Signature is a no-design and no-code platform. We have a plethora of readily available templates uploaded to the tool. The users can edit the signatures and use them for free.

Sloovi Outreach is a sales engagement platform where users can upload and manage hundreds of leads, set up automated cold email campaigns, nurture them with inbuilt call and SMS features and track them with reports. Sloovi Feedback is a simple tool built to collect feedback from users. It is a handy widget that can be easily added to any product or website.

We are recruiting to fill the position below:

Job Title: Conversion Rate Optimisation (CRO) Specialist

Location: Remote

Job Responsibility

  • Manage key conversion points in the marketing funnel
  • Manage and optimize landing pages, website calls-to-action (CTAs), and lead-generating forms
  • A/B test and continually measure the performance of CTAs
  • Design, build and execute split testing, multivariate testing and other testing approaches for websites, emails and landing pages
  • Identify and test new technologies and practices to improve conversion rate and consumer engagement
  • Collaborate with teams responsible for blogging, email, social media, in order to optimize each conversion path
  • Optimize our marketing’s conversion paths
  • Increase conversion rates and drive marketing-qualified leads for our sales team
  • Optimize the lead-to-customer conversion rate
  • Increase funnel marketing efficiencies.

Requirements

  • BA / BS or equivalent working experience.
  • Experience with web analytics, A/B testing, and inbound marketing tactics
  • Hands-on experience using A/B testing tools (Google Optimize, Optimize, VWO, etc.)
  • Proficiency in using Google Analytics (Google Analytics Individual Qualification is a plus).
  • Proficient using smart CTAs and smart form features to optimize for lifecycle stage and progressively profile our leads.
  • Good time-management skills.
  • Ability to multi-task.
  • Strong interpersonal and communication skills.
  • Self-motivated and driven with a willingness to learn and constantly expand knowledge and skills.

Application Closing Date
Not Specified.

Method of Application
Interested and qualified candidates should:
Click here to apply online