SME Marketing Lead at a Financial Institution - Michael Stevens Consulting

Michael Stevens Consulting - Our client, a Financial Institution, is seeking motivated individuals to fill the position below:

Job Title: SME Marketing Lead

Location: Rivers
Employment Type: Full-time

Responsibilities

• Build marketing plans and budgets for the smooth operation of marketing campaigns.
• Prepare social media marketing campaigns and strategize them such that they align with the business objectives.
• Create and monitor an advertisement on various platform keeping the business vision aligned.
• Monitor the team goals and their execution keenly
• Ensure that the website, promotional material, marketing campaign strategy are updated on a regular basis.
• Prepare monthly marketing budget.
• Create monthly reports for the marketing department.
• Identify opportunities to reach new market segments and expand market share.
• Expand the branch customer base through opening of new active customer accounts and activation of inactive accounts.
• Creation of quality risk assets.
• Ensure prompt repayment on due loans and keeping the Portfolio At Risk (PAR) within the guiding internal threshold.
• Contribute to revenue and profitability through mobilization of low-cost deposits.
• Safeguard the fixed assets of the branch.
• Support advocacy and migration of customers to the digital platform and other automated channels
• Research about the latest marketing strategies and excel in marketing endeavors competitively.

Requirements

• Candidates should possess a Bachelor’s Degree with 2 - 5 years work experience.
• Experience in the Financial Services sector is a must.

Application Closing Date
3rd November, 2022.