Digital Marketer at Baselinks Consult

Posted on Mon 21st Nov, 2022 - www.hotnigerianjobs.com --- (0 comments)

Baselinks consult is a business branding company located at Lekki Phase 1, Lagos. Our passion is to brand and rebrand businesses and people to make them stand out globally. We are looking forward to increasing our capability and extending our service which requires more hands.

We are recruiting to fill the position below:

Job Title: Digital Marketer

Location: Lekki Phase 1, Lagos
Employment Type: Full-time

Responsibilities

  • Identify trends and insights
  • Allocate marketing investments
  • Plan and direct marketing campaigns
  • Manage an organization's website and maintain it, keeping best practices in mind
  • Optimize content for the website and social media platforms
  • Work with various content formats such as blogs, videos, audio podcasts, etc.
  • Track the website traffic flow
  • Implement and analyze performance metrics
  • Measure and assess goals vis-à-vis ROI
  • Device experiments and conversion tests
  • Provide internal reports on a regular basis
  • Execute new and creative collaborations among technologies and platforms.

Requirements

  • BS / MS Degree in Marketing or a related field
  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement.

Application Closing Date
2nd January, 2023.

Method of Application
Interested and qualified candidates should send their CV or Resume to: [email protected] using the Job Title as the subject of the mail.