Naspers is a leading multinational group of e-commerce and media platforms, with operations in 133 countries around the world and some 6 billion dollars in annual revenues. The group, incorporated in 1915 as a public limited liability company and listed on the Johannesburg Stock Exchange (JSE) in September 1994. The company also has an ADR listing on the London Stock Exchange (LSE). The group attains dominant positions in emerging market presenting above-average growth opportunities. Online classifieds is one of the current spearheads.
Online classifieds is the consumer to consumer (c2c) trade of used goods through an online platform (both web-based and native apps). Our purpose is to improve people's lives by bringing them together for win-win exchanges. We are building leading positions in emerging markets by developing local businesses, while making use of our global scale through technology transfers, know-how and talent exchange. Our company unites many cultures and styles into one online multinational. Our most significant operations are located in emerging markets, such as Sub-Saharan Africa, Latin America, Eastern Europe, Middle East, South East Asia and South Asia. We are known in these markets under the brand names OLX and Dubizzle.
OLX Nigeria is recruiting to fill the position of:
Job Title: Digital Marketing Associate
Location: Nigeria
Job Description
- OLX, a world leading online classifieds company, is looking for a talented Digital Marketing Associate to lead digital marketing campaigns in Nigeria reporting directly to the OLX Marketing Manager within the Media24 Nigeria OLX division. Daily responsibilities will include the development and execution of an integrated digital marketing strategy, driving execution excellence to reach performance goals while managing both internal and external marketing and business stakeholders.
- The position will provide the opportunity to be a significant driver for our fast growing business in an international, entrepreneurial environment. OLX is looking for an individual with a strong grasp of fundamental digital marketing principles, knowledge of the local market and creative but yet with strong analytical skills.
- Daily responsibilities will include both, operational activities like the set-up and management of Adwords, GDN etc. campaigns, as well as strategic goal-setting. The candidate will be responsible for the results of different digital channels within the portfolio.
Responsibilities
The successful candidate will be responsible for the following:
- Have a deep understanding of all digital marketing channels including Google Search Engine Marketing, Facebook marketing, Youtube campaigns and other innovative online channels
- Have a deep understanding of mobile channels, analytical marketing concepts and a strong data-driven decision making approach
- Have the ability to apply quantitative and qualitative techniques towards online marketing
- Work closely and liaise with digital marketing experts within OLX global marketing teams to drive the Nigerian strategy
- Design and execute flawlessly on new digital marketing campaigns
- Manage a budget and steer digital channel investment distribution based on performance metrics
- Guide and ensure fast and continuous channel optimization by channel experts
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple digital channels and customer touch points
- Oversee and support the social media strategy for the company
- Work with agencies, vendor partners and relevant internal stakeholders to execute
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Desired Skills and Experience
- Undergraduate degree from a leading university as a second-class upper graduate
- Master's Degree, a specialization in Marketing and Google Adwords Certification are preferred
- 3-5 years’ experience in digital marketing in a leading role with a portfolio of multiple leading brands. Internet / classifieds experience a plus
- Strong analytical skills with attention to detail
- Humble, flexible personality
- Knowledge of the local Nigerian market
- Experienced in managing high-value budgets
- Data driven mind set and experience in online analytics
- Gained work experience in high-performance environments. Has a proven track record of personal, academic and professional marketing achievements in an international field, both online and offline
- Passionate about online and has deep interest in developing businesses
- Articulate, clear thinking, excellent verbal and written communication skills in English
- Verbal and written communication skills in French is a plus
Application Closing Date
Not Stated
How to Apply
Interested and qualified candidates should:
Click here to apply online