Growth Marketer / Hacker at Nomba (Formerly Kudi)

Posted on Wed 11th Jan, 2023 - www.hotnigerianjobs.com --- (0 comments)

Nomba - Launched in 2017 as "Kudi.ai", a chatbot that responds to financial requests on social apps, nomba has since evolved to empower independent businesses to act as neighborhood banks offering basic financial services such as cash withdrawal, transfer and bill payments to all Nigerians, especially those in underserved communities. Today we process more than $500m in payments monthly.

With a vision to enable economic prosperity by supercharging businesses to run efficiently and meet their goals, nomba is making it easier for businesses to accept payments, make payments and manage their operations. With over 250 employees and more than 150,000 businesses on our platform across the country, we are creating a distinct gateway into the digital economy by providing businesses with access to everyday tools that simplify payments and drive their growth. With these easy-to-use tools, businesses of all sizes can now accept, process and manage payments online and offline while optimizing their operations.

We are recruiting to fill the position below:

Job Title: Growth Marketer / Hacker

Location: Lekki, Lagos

Job Description
In this role you will:

  • Drive growth and marketing initiatives to attract and retain customers.
  • A/B test initiatives, and customer subsets to unearth insights and market truths that will give Nomba a competitive advantage in a cutthroat market. 
  • Develop, implement, track and optimize marketing campaigns across various platforms.
  • Own and oversee Nomba’s marketing channels and measure their success.
  • Create growth strategies that support the overall business goals.
  • Work closely with content and design teams to create compelling stories for campaigns.
  • Ensure our message actively reaches our target audience.

Job Requirements

  • Bachelor's Degree in Marketing or a related field is required.
  • At least 5 years of experience in a marketing or sales leadership role at a fast-growing Fintech, eCommerce or consulting company.
  • Proven track record of successfully running data drive growth experiments.
  • Sound Project management capabilities.
  • You have a product-first mindset and a sense of ownership. 
  • Expertise with funnel management, basic digital marketing, growth analytics, and tools like Zoho CRM, HubSpot and Google analytics.

Application Closing Date
Not Specified.

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