Email / SEO Specialist at Primera Africa Finance Group

Primera Africa Finance Group is a financial services firm that provides a range of services to clients across the African continent. Our goal is to provide bespoke financial solutions, in the most professional and efficient manner to meet our clients' individual needs. Primera Africa Finance Group is a financial services firm that provides a range of services to clients across the African continent. Our goal is to provide bespoke financial solutions, in the most professional and efficient manner to meet our clients' individual needs.

We operate in four major business areas: Securities Trading, Financial Advisory, Principal Investments and Consumer Finance. Based on our people's global experience and local knowledge, we are able to deliver the most advanced financial solutions, keeping in perspective the local nuances peculiar to each market to ensure our clients receive superior advice. Overall, each client benefits from our dedication to excellence, entrepreneurial thinking and long-term commitment to service.

We are recruiting to fill the position below:

Job Title: Email / SEO Specialist

Location: Lagos
Job Type: Full Time

Qualifications

• First Degree in Mass Communication, Marketing, Computer Science or any related field.

Required Experience, Skills & Competencies:

• Minimum of 3 years' post NYSC experience in core Email/SEO.
• Experience in the financial services industry is an added advantage.
• Strong Analytical Skills in analyzing website data and understand key metrics such as traffic, conversion rates, and bounce rates. Ability to use tools such as Google Analytics to track and analyze website data.
• Advanced practical knowledge of HTML and CSS. Must be able to read and understand the code on a website and identify areas where optimization is needed.
• Experience in creating and implementing effective email marketing strategies that comply with best practices and regulations such as GDPR, CAN-SPAM, and CASL.
• Proficient in technical SEO and must be able to identify technical issues that may impact a website's ranking on search engines.
• Technical competence to optimize a website's speed, mobile responsiveness, and ensure that the website is secure with HTTPS.
• Proficient in the use of backlink analysis tools such as Ahrefs and Majestic to identify high-quality backlink opportunities and monitor a website's backlink profile.
• Ability to create email templates and designs.

Application Closing Date
Not Specified.

Method of Application
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the mail.