Digital Marketing Specialist at Neptune Micro-Finance Bank

Neptune is on a mission to empower people through financial intermediation in Nigeria and Africa. We are poised to meet your business and personal financial needs.

We are recruiting to fill the position below:

Job Title: Digital Marketing Specialist

Location: Nigeria

Job Brief

• We are looking for a talented Content marketing manager to take full responsibility of our inbound marketing strategies including social media, blogs and lead generation.
• Our ideal candidate is a creative marketing professional, preferably with a writing background. You should be able to develop engaging content to attract and retain customers. For this position, it’s also essential to be up-to-date with new technologies and marketing trends.
• Ultimately, you should be able to expand our company’s digital footprint and brand awareness.

Responsibilities

• Design content marketing strategies and set short-term goals
• Email marketing
• Undertake content marketing initiatives to achieve business targets
• Collaborate with design and writing teams to produce high-quality content
• Develop editorial calendar, delegate tasks, and ensure deadlines are met
• Deliver engaging content on a regular basis and inspire team members
• Edit, proofread, and improve content
• Optimize content considering SEO and Google Analytics
• Analyze web traffic metrics
• Share content through various channels, ensuring a strong web presence
• Receive customer feedback and generate ideas to increase customer engagement.

Requirements and Skills

• B.Sc Degree in Marketing, Journalism or relevant field
• Proven work experience as a Digital /Content marketing manager
• Proficiency in MS Office and WordPress or other Content Management Software
• Understanding of web publishing requirements
• Editorial mindset with an ability to predict audience preferences
• Hands-on experience with SEO and web traffic metrics
• Expertise in social media platforms
• Project management skills and attention to detail
• Excellent communication and writing skills in English
• Agency Experience (considered).

Application Closing Date
Not Specified.