Research Analyst at the Place (Smackers Limited)

The Place - We are a fast growing, world class, and dynamic, multi-billion Nigerian conglomerates, established and managed by a team of professionals with decades of management consulting and accounting experience/ training from Arthur Andersen (now KPMG in Nigeria). We are a profitable player in the QSR sector of the Hospitality industry in Nigeria with great prospects and staff strength of over 1000 employees. Currently, our operations span across 17 locations in Lagos and Abuja, Nigeria, with rapid expansion plans to penetrate more locations in the short to medium term.

We are recruiting to fill the position below:

Job Title: Research Analyst

Location: Lagos
Employment Type: Full-time

Job Description

• Conduct market research to identify consumer trends, preferences, and competitor offerings in the QSR industry.
• Analyze market data, consumer surveys, and industry reports to gather insights and identify opportunities for new menu development and product improvements.
• Monitor and track industry trends, technological advancements, and emerging concepts relevant to the QSR industry.
• Provide regular reports and presentations on market research findings to inform decision-making processes and menu planning.
• Collaborate with the marketing team to develop promotional materials and messaging strategies.
• Analyze sales data, customer feedback, and performance metrics to identify opportunities for revenue growth.
• Provide research and analysis to support the development of menus for new outlets, considering local market preferences and demographics.
• Collaborate with the operations team to ensure efficient and effective implementation of new menu items across outlets.
• Conduct post-launch evaluations of new menu items to assess their performance and make recommendations for adjustments.
• Research and identify new locations for business expansion.

Qualifications

• A minimum of Second-class upper in Bachelor's Degree in Business Administration related field.
• Between 1 - 3 years of experience in the advertised role.
• Work experience as a data analyst or in a related field.
• Sound inquisitive and analytical mind. 
• Excellent communication and presentation skills.
• A good team player.
• Willingness to learn.
• Must be proficient in MS Excel, PowerPoint, and Report preparation. 

Benefits
Compensation: 

• Health plan
• Pension
• 13th Month bonus
• Free Lunch

Application Closing Date
Not Specified.