Growth in Value Alliance (GV Alliance) Partners is a business advisory and market intelligence services firm. Our objectives are to assist organizations to achieve their growth aspirations by providing market intelligence, strategy blueprint, IT solution delivery expertise and business operation improvement capabilities.
We are recruiting to fill the position of:
Job Title: Campaign Marketing Manager
Location: Lagos
Job Summary
- We are looking for passionate people willing to work in high growth start-up environment. If you are passionate and love challenges while growing your career, there has never been a better time to join us.
- We are looking for a Campaign Marketing Manager based in Lagos, Nigeria to drive the market share and brand equity by developing compelling TTL campaigns.
Preference:
- Preference to candidates who have worked in the past in online/internet start-ups in Nigeria.
Job Description
- Leads Go-to-Market planning and execution
- Responsible for leading the campaign development. Ensure implementation of campaign to ensure that campaign objectives such as increased market share, Customer acquisition - app downloads, new customers, activations, awareness.
- A key part if this role is driving stakeholder alignment across the business as well as managing multiple agencies to develop the creative idea through to on ground implementation phase.
- The incumbent will need to be able to utilize consumer insights and integrate all elements to provide strategic direction and operational execution.
- This will ensure consumer connection at all consumer touch points as well as a fully integrated TTL campaign.
- Ensure all initiatives across countries are measured, tracked and analyzed with clear post implementation review to understand what worked, what didn't etc. Tracks ROI on local marketing activities
Qualifications
- At least 3+ years of relevant previous work experience in consumer marketing roles and evidence of a consumer driven marketing mind-set
- Excellent presentation, process and project management skills, maturity and demonstrated track record to interface with senior leadership and senior customer audiences
- Excellent collaboration skills and ability to network strongly across organization and key stakeholders
- Bachelors or Master's degree in Business Administration, Marketing, or equivalent.
Application Closing Date
30th April, 2015.
Method of Application
Interested and qualified candidates should forward their applications and CV's to:
[email protected]