The JobMag - Our client, a Mobile Technology company requires the services of:
Job Title: Digital Marketing Executive
Location: Lagos
The Role
To develop the strategy used in marketing the company's product online, utilizing such techniques in the field as social media, Web analytics, e-mail marketing and search engine optimization, among others.
Roles and Responsibilities
- Manage the day to day operation of company' social media platforms and channels such as Facebook Page, Twitter handle etc. (Both broadcast and response)
- Lead internet marketing campaigns from program management to execution and analyze impact
- Maintain and update the company's main and product websites to ensure that all content is fresh, relevant and engaging
- Responsible for producing and distributing email newsletters and SMS alerts on behalf of the company
- Identify 3rd party online advertising and promotional opportunities, monitoring their success and Return on Investment (ROI)
- Track, monitor and create timely reports that include analysis and tracking across the digital portfolio
- Monitor competitor social media, websites and email newsletters and keep on file best practice
- Assist where required over event weekends , product deliveries management and media briefings
Qualification
- A bachelor's degree with a minimum of second class upper
- Proven knowledge and experience within B2C social media campaigns
- Excellent verbal and written communication skills
- Strong experience in e-commerce, current online marketing concepts, strategy and best practice
- Previous experience in a similar digital marketing role
- Social media savvy
- Good planning and time management skills.
Remuneration
Salary: 80,000
Application Closing Date
Tuesday 21st April, 2015.
How to Apply
Interested and qualified candidates should:
Click here to apply online