Brand Activation Manager at GDM Group

GDM Group strives to achieve through her combined operations of her equity member companies and her adjunct consultants of over 400 years combined commercial experience. We offer from one off sales of marketing project to end to end management off commercial projects. GDM Group is Nigeria’s Leading Marketing & Media Technology Company.

We are recruiting to fill the position below:

Job Title: Brand Activation Manager

Location: Lagos

Description 

• A Marketing Operations Manager is responsible for planning and organizing a company’s marketing. He or she must be able to calculate the demand of the products or services offered by the company, determine customer base, monitor trends, analyse competition, forecast revenues, and establish pricing strategies.
• The goal of this job is to coordinate all aspects of marketing in order to ensure profits.

Duties & Responsibilities

• Executive & streamline marketing overflows through automation, marketing operations management analysis & ROI reporting.
• Build a marketing dashboard and report & report on marketing operational metrics relating to data in various databases.
• Manage the marketing analytics classifications process to ensure marketing efforts are properly being reported.
• Update the General manager on business process and operating plan and financial model and profitability.
• Monitor and analyze all marketing and sales reports received from Marketing Operations lead and specialist.
• Carry out market research to gain a clear understanding of what an organization's customers really want.
• Perform periodic performance evaluations of the staff working for them.
• Analyse market trends with an aim of identifying unexploited or new markets for the organization's products and services
• Manage internal communication and development interventions to ensure competence levels of marketing staff meet operational level requirements
• Provides relevant guidance and support to unit marketing teams and stakeholders in the execution of marketing plans and initiatives.
• Perform other duties assigned to you by your Line Manager
• Keeps up to date on strategic business plans/ attends relevant meetings

Performance Indicator
Key Performance Indicators/ Performance Goals:

• Number of complaints per month
• Prompt to deadlines
• Propose close out with client
• No of new innovations with the quarter
• Meet up with quarterly achievement
• Response time to client.

Qualification and Competencies

• First Degree in Marketing, Accounting or Business Administration
• 5‐6years’ experience field sales experience and demonstrated levels of performance across varied situations
• APCON Certifications / Master’s Degree preferably
• Experience in similar industry and in‐depth product knowledge
• Demonstrated experience in developing content and managing communications across various social media platforms
• Excellent verbal and written communication skills
• Project Management Skills
• Excellent Problem Solving skills
• Interpreting situations to extract trends and formulate assumptions

Skills:

• Market Knowledge
• Financial planning & strategy
• Customer Service
• Strong leadership and people management skills
• Strong strategic skills with ability to translate strategy into tactics
• Strong financial analysis ability

Application Closing Date
12th September, 2023.