Brand Manager - OTC at DKT International Nigeria

DKT International is a social marketing organization whose core mission is the provision of safe and affordable options for family planning, reproductive health, and HIV prevention. DKT International is the largest private provider of family planning and reproductive health products and services in the developing world.

We are recruiting to fill the position below:

Job Title: Brand Manager - OTC

Location: Lagos
Employment Type: Full-time

Key Accountabilities / Responsibilities

• Responsible for brand/category building, liaising with agencies, identifying business partnerships, and organising promotional activities aimed at achieving KPIs.
• Monitor market trends, research competitor activities and identify opportunities or key issues.
• Lead creative development of promotional materials that will motivate the target audience to purchase your brand.
• Preparation of brand marketing plan, brand sales analysis, and follow-up for strategic implementation.
• Measure and report the performance of all marketing campaigns against goals (ROI and KPIs).
• Overseeing above-the-line activities including TV, Radio, outdoor publications, print, etc.
• Oversee below-the-line activities including banners, stickers, promotions, etc.
• Drive content for social media marketing (including Facebook, Twitter, all social media, blog, website, etc.) for the brands and execute accordingly.

Qualification / Experience

• University Degree in Health Science, Business Administration, or any related field
• At least three years of relevant working experience as a brand manager preferably in the FMCG or OTC industry.
• Sales oriented and driven.
• Excellent communication skills (oral and written)
• Advanced presentation and analytical skills
• Strong social media knowledge and presence
• Highly creative with the ability to think out of the box.
• Up-to-date with the latest trends and marketing practices.
• Proficiency in Microsoft Office suite programs - Microsoft Word, PowerPoint,h and Excel

Application Closing Date
18 October, 2023.