Brand Envoy (BE) is a mobile/online advertising and marketing platform that allows advertisers reach over 45 million customers and gives publishers the opportunity to earn revenue for simply interacting with adverts on the platform using a unique marketing tool. BE brings a visual and zero-intrusion appeal to advertising across our network while helping them achieve their targets.
We are recruiting to fill the position of:
Job Title: Social Media Manager
Location: Nigeria
Job Description
- Brand Envoy is looking for a full-time Social Media Manager in Nigeria to grow and promote the company's brand, products and services via social media networks such as Facebook, Twitter, Instagram, Tumblr, YouTube, LinkedIn and Reddit, amongst others.
- He/she shall also be responsible for writing and editing content to be posted across sister channels and blogs.
Responsibilities
- Manage advertising on social media networks; Facebook, Twitter, Google Plus, etc.
- Generate content for our social & mobile marketing platforms
- Send timely reports on advertising budget achievements as well as mobile traffic/revenue growth
- Manage and monitor mobile marketing activities to ensure timely delivery of client ads.
- Development & execution of quarterly mobile marketing plan, including demand sales targets and tactics to achieve them
- Reviewing and approving mobile channel content, before releasing, to ensure quality imagery, copy content, and brand true presentation
- Develop new mobile marketing programs that increase brand awareness
- Regularly increase BE's mobile database and online traffic across sister channels
- Develop and execute strategies and activities to increase downloads and activations of BE's mobile app.
- Identify and test new reach and engagement mechanisms to inform future mobile marketing strategy.
- Test into new channels with the goal of diversifying the channel mix and identifying new sources of acquisition and engagement levers that scale.
- Carry out other responsibilities as may be assigned by the Head, Digital Marketing.
Main Goal and KPIs:
- Raise the existing profile of Brand Envoy to even higher levels online by generating an agreed amount of traffic monthly
- Generate and grow advertisement placement opportunities for the company online
Desired Skills & Experience
Requirements:
- Mobile and social media environment know-how in Nigeria (ability to know what sites to visit for maximum exposure to particular demographics, Gender, Profile etc.).
- 5-7 year(s) experience with social/online media strategy and management.
- Has managed a client portfolio for long time with a retention history.
- Active contacts within blogging and journalism circles.
- Must be able to write and speak flawless English.
- Training in data interpretation & data-driven marketing.
- Training in Google / IOS Mobile Analytics.
- Project management training.
Personal Qualities:
- Transparency is required for off-site reporting with team and direct-line supervisors
- An ability to handle a maximum of three mini-projects simultaneously
- Entrepreneurial and able to function independently
- A good sense of humour is required (as the brand is a young and dynamic one)
Qualifications & Experience
- Bachelor's degree in any reputable University.
- Minimum of 4 years relevant work experience.
Application Closing Date
Not Specified.
How to Apply
Interested and qualified candidates should:
Click here to apply online