Market Research and Development Officer at Polo - Cico Farms and Estate Limited

Polo - Cico Farms and Estate Limited is a farm complex, into Greenhouse farming to produce varieties ofpepper on large scale as weel as poultry and catfish production for both local and international markets.

We are recruiting to fill the position below:

Job Title: Market Research and Development Officer

Location: Omoku, Rivers
Employment Type: Full-time

Responsibilities

• Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations
• Understand business objectives and design surveys to discover prospective customers’ preferences
• Compile andanalyzestatistical data using modern and traditional methods to collect it
• Perform valid and reliable market research SWOT analysis
• Interpret data, formulate reports and make recommendations
• Use online market research and catalogue findings to databases
• Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation
• Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct
• Remain fully informed on market trends, other parties researches and implement best practices

Requirements and skills

• HND/B.Sc in Statistics, Marketing or related field with at least three years of market research experience.
• Proven Market Research Analysis experience
• Ability to interpret large amounts of data and to multi-task
• Strong communication and presentation skills
• Excellent knowledge of statistical packages (SPSS, SAS or similar), databases and MS Office
• Search engines, web analytics and business research tools acumen
• Adequate knowledge of data collection methods (polls, focus groups, surveys etc)
• Working knowledge of data warehousing, modelling and mining
• Strong analytical and critical thinking

Application Closing Date
2nd July, 2024.