Marketing Specialist at Glocient Hospitality

Glocient Hospitality is a top-notch hospitality management company currently focused on transforming the Ikogosi Warm Springs and resort in Ekiti State into a world-class vacation resort. We are clear-cut and determined to set a global standard in the tourism and hospitality sector as we provide all-around excellence and peerless satisfaction in service delivery to our guests.

We are recruiting to fill the position below:

Job Title: Marketing Specialist

Location: Ekiti
Employment Type: Full-time

Job Description

• We are seeking a dynamic and experienced Marketing Specialist to join our team at Glocient Hospitality.
• As a Marketing Specialist, you will be responsible for developing and executing innovative marketing strategies to promote our brand and drive business growth.
• This role requires a creative thinker with a strong understanding of the hospitality industry and a passion for delivering exceptional guest experiences.
• Develop and implement comprehensive marketing campaigns across various channels including digital, social media, email, events, and partnerships.
• Manage and optimize digital marketing campaigns, including SEO/SEM, PPC advertising, social media advertising, and email marketing, to drive qualified traffic and leads.
• Conduct market research and competitor analysis to identify market trends, customer needs, and opportunities for growth.
• Collaborate with cross-functional teams including sales, product management, and external agencies to align marketing strategies with business objectives and sales targets.
• Plan and coordinate events, webinars, and conferences to enhance brand visibility, generate leads, and engage with key stakeholders.
• Monitor and analyze marketing performance metrics and KPIs to measure the effectiveness of campaigns and initiatives and optimize strategies accordingly.
• Stay updated on industry trends, best practices, and emerging technologies in marketing and technology solutions.

Qualifications

• Bachelor’s Degree in Marketing, Business Administration, Communications, or related field.
• 3+ years of experience in marketing, preferably within the technology industry or a related field.
• Proven track record of successfully executing marketing campaigns and initiatives.
• Solid understanding of digital marketing channels and tactics including SEO, SEM, PPC, social media, and email marketing.
• Strong analytical skills with the ability to interpret data, analyze results, and optimize strategies to maximize ROI.
• Excellent written and verbal communication skills with the ability to create compelling content.
• Creative thinker with strong problem-solving skills and the ability to work effectively in a collaborative environment.
• Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce) is a plus.

Benefits

• Competitive Compensation
• 5-day work week
• Flextime
• Competitive Health Insurance (Employee + Spouse + 4 children)
• Growth and Development.

Application Closing Date
Not Specified.