E-Commerce Lead at SIMS Nigeria Limited

SIMS Nigeria Limited specializes in the assembly, distribution and sales of consumer electronics from major brands such as - Samsung, Panasonic, Royal, Skyworth, Electrolux, Bosch, Philips and Powermatic. Our business started out in 1987 and since then we have grown to be a market leader in the home appliances & consumer electronics market in Nigeria. We operate a number of branches that cut across most of Nigeria’s geopolitical zones in major cities such as Lagos, Port-Harcourt, Abuja, Onitsha, Enugu, Uyo and Kano.

We are recruiting to fill the position below:

Job Title: E-Commerce Lead

Location: Lagos
Employment Type: Full-time

Job Summary

• As the E-Commerce Lead, you will be responsible for managing and optimizing our e-commerce platforms, driving online sales, and enhancing the overall customer experience.
• This role is pivotal in shaping our digital strategy and expanding our online presence.
• You will work closely with cross-functional teams to develop and execute strategies that increase traffic, improve conversion rates, and maximize revenue.

Key Responsibilities

• Develop and implement comprehensive e-commerce strategies to drive sales growth and profitability.
• Manage day-to-day operations of our e-commerce platforms, including product listings, pricing, promotions, and inventory management.
• Analyze online sales performance, customer behavior, and market trends to identify opportunities for improvement.
• Optimize the user experience (UX) across all digital touchpoints, ensuring a seamless and engaging shopping experience.
• Lead and coordinate digital marketing campaigns, including SEO/SEM, email marketing, social media, and paid advertising, to drive traffic and conversions.
• Collaborate with the product, marketing, and IT teams to ensure product availability, accurate content, and effective promotions.
• Monitor and report on key performance indicators (KPIs), providing actionable insights and recommendations for improvement.
• Manage relationships with external partners, including e-commerce platforms, payment gateways, and digital agencies.
• Stay up-to-date with the latest e-commerce trends, technologies, and best practices to ensure our platforms remain competitive.
• Oversee the budget for e-commerce activities, ensuring efficient allocation of resources and maximizing ROI.
• Implement and maintain robust processes for order fulfillment, customer service, and returns management.

Job Qualifications

• Bachelor’s degree in Business, Marketing, E-Commerce, or a related field.
• Proven experience in managing e-commerce platforms, preferably in a lead or managerial role.
• Strong understanding of online sales strategies, digital marketing, and customer experience optimization.
• Proficiency with e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and related tools (e.g., Google Analytics, CRM software).
• Excellent analytical skills, with the ability to interpret data and make data-driven decisions.
• Strong project management skills, with the ability to manage multiple initiatives simultaneously.
• Creative thinker with a customer-centric mindset and a passion for driving results.
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
• Familiarity with SEO, SEM, and other digital marketing practices.

Application Closing Date
14th September, 2024.