Global Profilers is a Recruitment & HR Services firm specialized in recruitment in Africa; Our client, an e-Commerce and Logistics Internet Company, currently seeks the services of a qualified candidate to fill the position of:
Job Title: Chief Marketing Officer
Ref: 527
Location: Lagos
Category: Marketing, Advertising, PR (Lagos)
Sector: Services
Reports to: Chief Executive Officer
Job Purpose
- Build and manage the entire marketing team (sales, business development, SEO/SEM, offline marketing, PR, social media, etc) and oversee the marketing budget.
Responsibilities
- Execute the overall strategic marketing plan.
- Be a member of the senior management team and help guide the strategic direction of the Nigerian marketing organization.
- Manage 3+ other senior level resources and 20+ person overall team over time. Currently team is about 5+ strong.
- Refine and implement the marketing and sales strategy with specific focus on driving membership growth, brand awareness, and usage.
- Design and implement integrated online and offline marketing strategies and campaigns across Nigeria.
- Work with development and product teams to integrate marketing needs into the company's website.
- Compile, interpret, and report key metrics tied to specific marketing campaigns.
- Serve a key role to shape general corporate strategy.
- Assist and engage in business development activities with potential regional partners.
- Understand and evaluate competitive position with respect to new entrants in the space
Qualification and Experience
Expectations/Qualities:
- 10+ years experience in consumer marketing and strategic development at a leading internet, retail or consumer goods company.
- Entrepreneurial experience at a similar stage company
- Experience executing and managing multi-pronged marketing campaigns including: online marketing, product marketing, brand management, public relations, direct marketing, and business development.
- Experience overseeing market research and product development.
- Experience building and growing a successful marketing organization.
- MBA from at top institution preferred but not a requirement given the right experience
- Local experience is highly desirable.
- Some experience in the shipping, logistics, or customer service industry a plus, but not required.
Key Skills & Attributes:
- Strong organizational skills
- Excellent communication skills
- Effective marketing-related writing skills
- Initiative to work in the fast paced start-up environment.
- Superior analytical skills both quantitative and qualitative.
Application Closing Date
Not Specified.
How to Apply
Interested and qualified candidates should:
Click here to apply online