Digital Marketer at Davethan Technologies

Davethan Technologies is a leading solutions provider specializing in innovative technology services and customized digital solutions. The company is driven by a commitment to excellence, continuous improvement, and creating value for our clients through cutting-edge technology and dedicated service. At Davethan, our corporate ethos is centered around collaboration, transparency, and growth. We believe in fostering an inclusive, forward-thinking work environment where every team member plays an integral role in achieving our strategic vision. Join us to be part of a company that values innovation and career development while making a meaningful impact in the technology industry.

They are recruiting to fill the position below:

Job Title: Digital Marketer

Location: Abuja (FCT)
Employment Type: Full-time

Job Summary

• We are seeking a highly motivated and skilled Digital Marketer to join our growing team.
• The Digital Marketer is responsible for developing and executing digital marketing strategies to drive brand awareness, lead generation, and revenue growth for Davethan Technologies.
• This role will focus on leveraging digital platforms to enhance online presence, engage target audiences, and support the business development and sales team in achieving their goals.
• The ideal candidate will be results-driven, innovative, and capable of managing multiple campaigns while analyzing performance metrics to optimize outcomes.

Key Responsibilities

• Develop, implement, and manage comprehensive digital marketing campaigns to promote Davethan's services and products.
• Collaborate with the business development team to align digital marketing strategies with revenue goals and sales targets.
• Create and optimize content for digital platforms, including websites, social media, email campaigns, and blogs.
• Plan and execute paid advertising campaigns on platforms such as Google Ads, Facebook, Instagram, LinkedIn, and others.
• Manage and grow Davethan's social media presence by creating engaging content and interacting with followers.
• Monitor and analyze social media performance, providing insights and recommendations for improvement.
• Stay up-to-date on social media trends and emerging platforms to ensure the company remains competitive.
• Optimize website content to improve organic search rankings and drive traffic.
• Conduct keyword research and competitor analysis to enhance SEO efforts.
• Use analytics tools (e.g., Google Analytics) to monitor campaign performance and identify areas for improvement.
• Design and implement email marketing campaigns to engage leads, nurture prospects and drive conversions.
• Develop targeted email sequences for different audience segments, focusing on sales and revenue growth.
• Track and measure the performance of digital marketing efforts, preparing regular reports for the leadership team.
• Provide actionable insights based on data analysis to optimize marketing strategies and improve ROI.
• Work closely with the sales and business development teams to ensure alignment between marketing campaigns and sales objectives.
• Proactively identify digital marketing opportunities that contribute to lead generation and revenue growth.
• Produce high-quality graphics, visuals, and written materials.

Required Qualifications and Skills

• Bachelor’s Degree in Marketing, Communications, or a related field.
• Minimum of 3 years of experience in digital marketing, preferably within the IT or technology sector.
• Proficiency in digital marketing tools and platforms, such as Google Ads, Facebook Ads Manager, and HubSpot.
• Proficiency in Graphic Design tools (eg., Canva, Adobe, etc)
• Strong knowledge of SEO best practices and tools like SEMrush, Ahrefs, or Moz.
• Experience with content management systems (CMS).
• Proficiency in analytics tools (e.g., Google Analytics, Data Studio) for tracking and reporting.
• Excellent written and verbal communication skills.
• Strong analytical and problem-solving abilities.
• Creative mindset with attention to detail.
• Ability to work independently and as part of a team.

Compensation and Benefits

• Salary Range: N150,000 - N250,000 Monthly (depending on experience and qualifications).
• Professional development opportunities, flexible working hours, and performance bonuses.

Application Closing Date
28th February, 2025.