Digital / Social Media Executive at Pruvia Integrated Limited

Pruvia Integrated Limited, we are general service merchants with a strong desire to ensure customer satisfaction in the midst of efficient and effective service delivery. As an organization we are driven by the dictum of ‘Impossibility is Nothing’. PIL was conceived in 2007, as regards to its incorporation and duly registered in 2013 with Corporate Affairs Commission of Nigeria (CAC) with Registration Number RC 1097861. It originated in response to providing world class services and solutions to the society at large and offering an alternative that is satisfactory in areas of our specialty. It has carried out service rendering duties in various states of Nigeria and within the ever bustling business environment of Lagos.

Pruvia was established by individuals who had diverse experience in professional programs in Human Resource Management, Business Management, and Marketing etc. PIL was formed with achieving and exuding corporate standards in providing solutions and quality service delivery in our core areas (Human resource management, Training, Market Activation/Campaign etc).

We are recruiting to fill the position below:

Job Title: Digital / Social Media Executive

Location: Ikeja, Lagos
Employment Type: Full-time
Sector: Professional

Job Brief

• We are looking for a dynamic and value-adding Digital/Social Media Executive for our company (HR and Fleet), who will contribute and develop our Social Platforms with compelling content and generate leads for the Business.

Responsibilities

• Developing content for blogs, articles, product descriptions, social media, and the company website
• Proofread, Manage/monitor company's day to day social media platforms such as LinkedIn, Facebook, Twitter, Pinterest, Instagram, TikTok and YouTube, adapting content to suit different channels and owned properties ensuring that all content and deployment are aligned to the brand goal.
• Track, measure, and analyze performance of paid social campaigns across platforms like Facebook, Instagram, and YouTube, among others.
• Gather feedback from customers or prospects and share with internal teams (Hr and Fleet)
• Ensure high levels of campaign performance, client satisfaction, and retention are delivered against KPIs
• Creating compelling headlines and body copy that will capture the attention of the target audience.
• Identifying customers’ needs and recommending new content to address gaps in the company's current content
• Create frequent reviews and reports with sales and financial data
• Collaborate with team members to achieve better results
• Optimize campaigns – Google Ads, and Facebook ads to ensure maximum reach and frequency at a reduced cost.
• Execute projects with the team to create daily content
• Conducting in-depth research on industry-related topics in order to develop original content. Campaigns
• Form key relationships with influencers across the social media platforms.

Other Responsibilities:

• Cultivate an understanding of how all digital channels work together to deliver a holistic media plan
• Create original digital strategies and content while managing paid media campaigns across a variety of channels including but not limited to display, paid search, earned media, and socials
• Undertake audience research
• Manage and facilitate social media communities by responding to social media posts and developing discussions
• Monitor, track, analyze, and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
• Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
• Negotiate/close deals and handle complaints or objections
• Editing and polishing existing content to improve readability.

Qualifications

• 2 - 3 years in Social Media, Content Creation, and Digital Marketing
• Bachelor’s Degree / HND in Media or other related disciplines
• Candidates must stay within these locations: Ikeja, Agege, Ketu, Berger, and its environs.

Requirements:

• Must have an understanding of SEO
• Must know how to handle a WordPress-based website
• Must have the depth of knowledge on how to draw traffic to a website
• Must be social media savvy. Must understand Facebook, Twitter, Linkedin and Instagram.

Salary
N80,000 - N90,000 / month.

Application Closing Date
4th March, 2025.