Marketing Manager - Ethical at DKT International Nigeria

DKT International Nigeria is one of the world’s largest providers of family planning, HIV/AIDS prevention and safe abortion products and services. We apply savvy private sector marketing techniques, cutting-edge technologies and inventive advertising to ensure that women and men have the products, knowledge and services they need, when and where they need them. We have offices in 24 countries covering more than 63% of the world’s population, and sell products in many more. DKT is a non-profit, non-governmental organization (NGO) but operates like a social enterprise.

We are recruiting to fill the position below:

Job Title: Marketing Manager - Ethical

Location: Lagos
Employment Type: Full-time

Key accountabilities/Responsibilities
Strategic Planning:

• Develop and implement marketing strategies for ethical pharmaceutical products.
• Identify target markets and create marketing plans to meet organizational goals.
• Conduct market research to identify trends, opportunities, and competitor activities.

Campaign Management:

• Design and execute promotional campaigns targeting healthcare professionals (HCPs), including doctors, pharmacists, and other stakeholders.
• Oversee the creation of marketing materials such as brochures, presentations, and advertisements.
• Plan and organize medical conferences, seminars, and workshops to promote products and enhance brand visibility.

Stakeholder Engagement:

• Build and maintain relationships with key opinion leaders (KOLs), healthcare professionals, and industry stakeholders.
• Provide HCPs with product information, scientific data, and support materials to enhance their understanding and usage of ethical products.

Regulatory Compliance:

• Ensure all marketing activities comply with industry regulations, ethical standards, and company policies.
• Collaborate with regulatory and legal teams to obtain necessary approvals for marketing materials and campaigns.

Performance Monitoring:

• Analyze the effectiveness of marketing campaigns using key performance indicators (KPIs).
• Prepare reports and provide insights to senior management on marketing performance and opportunities for improvement.

Team Leadership:

• Lead and mentor the marketing team to achieve set objectives.
• Collaborate with cross-functional teams, including sales, product development, and medical affairs, to drive product success.

Requirements

• Bachelor’s degree in Marketing, Pharmacy, or a related field.
• Proven experience in marketing ethical pharmaceutical products.
• Strong understanding of the healthcare and pharmaceutical industry.
• Excellent communication and interpersonal skills.
• Analytical mindset with proficiency in market research and data analysis.
• Ability to manage multiple projects and meet deadlines.
• Familiarity with regulatory requirements and ethical marketing practices.

Application Closing Date
14th February, 2025.