Social Media / Meta Ads Specialist at My-HRpro Consulting

My-HRpro Consulting is a distinguished leader in providing exceptional Payroll and HR Management services in Nigeria. Founded on the principles of unwavering commitment to customer service excellence, cost-effectiveness, and unmatched quality service, MY-HRPro Consulting Ltd is your trusted partner for all your HR needs.

We are recruiting to fill the position below:

Job Title: Social Media / Meta Ads Specialist

Location: Ibeju Lekki, Lagos
Employment Type: Full-time, Onsite

Role Overview

• The Social Media / Meta Ads Specialist will drive the user acquisition, engagement, and retention through strategic advertising on Meta platforms (Facebook, Instagram, Messenger) and others like Google, TikTok, and LinkedIn.

Key Responsibilities

• Develop and execute advertising strategies to boost brand awareness, traffic, and conversions.
• Conduct audience research and utilize targeting/retargeting tools effectively.
• Create engaging ad creatives tailored to audience segments and platforms.
• Monitor performance metrics, optimize campaigns for ROI, and conduct A/B testing.
• Stay updated on platform trends and advertising best practices.
• Collaborate with the marketing team to align campaigns with broader objectives.
• Report campaign results and insights to the Head of Marketing.

Requirements

• Bachelor's Degree in Marketing, Advertising, or related field.
• 3 - 5 years of digital marketing experience, preferably in an agency.
• Proficiency in Meta Ads Manager and LinkedIn Ads; certifications are a plus.
• Strong analytical, communication, and creative optimization skills.
• Experience with Google Ads, TikTok, and WhatsApp is an advantage.

Application Closing Date
28th February, 2025.