Elizabeth Maddeux - Our client is a legacy medical diagnostics company in Lagos, dedicated to delivering accurate, reliable, and timely diagnostic services that enhance patient care and support clinical decision-making. As a trusted partner in preventive health and diagnostics, operations are rooted in innovation, quality service delivery, and operational excellence.
They are recruiting to fill the position below:
Job Title: Marketer
Location: Lagos
Employment Type: Full-time (Onsite)
Reports To: Marketing and Sales Manager Industry Health Care
Job Summary
- The Marketer is responsible for driving business growth through patient acquisition, hospital and doctor engagement, and expanding referral networks.
- This role involves identifying new business opportunities, building and maintaining key relationships, and implementing strategic outreach activities to increase foot traffic and corporate partnerships for the diagnostics center.
Key Responsibilities
- Identify and target potential referral sources including hospitals, clinics, medical practitioners, HMOs, and corporate clients.
- Execute field marketing and B2B outreach activities to promote the center’s diagnostic services.
- Build and maintain long-term relationships with referring physicians and partner institutions.
- Plan and coordinate medical fairs, wellness campaigns, and branded community health events.
- Maintain a pipeline of prospects and provide weekly reports on marketing visits and outcomes.
- Monitor competitors and industry trends to adapt strategy and value proposition.
- Liaise with the customer service and brand teams to ensure smooth client onboarding and experience.
- Meet monthly targets for new client acquisition, referrals, and conversion metrics.
Qualifications & Experience
- B.Sc. or HND in Marketing, Business Administration, or a related field.
- 3–5 years’ marketing experience in healthcare, medical diagnostics, or pharmaceutical sales.
- A strong network within the medical community is highly desirable.
- Valid driver’s license and readiness to carry out regular fieldwork.
Skills & Competencies:
- Excellent interpersonal and communication skills.
- Strong negotiation and relationship-building ability.
- Result-oriented and self-motivated.
- Understanding of healthcare marketing ethics and client education.
- Strategic thinker with field marketing execution capabilities.
Benefits
- Competitive salary N150,000 - N250,000 (Net) Monthly.
- Be part of a reputable and growing healthcare organization focused on service excellence.
- Gain hands-on experience working with clinical teams and modern diagnostics systems.
- Access to professional development and industry training opportunities
- Supportive work culture that values growth and initiative
Application Closing Date
20th August, 2025.
Sorry, this listing is no longer open.
https://www.hotnigerianjobs.com/hotjobs/763784/marketer-at-a-legacy-medical-diagnostics-company-e.html