Social Media Manager at Elvaridah Limited

At Elvaridah, we emphasize on the critical matters and prospects of organizations such as business growth, strategy, planning, marketing, structure, and people management across different industries. We help companies focus on the growth of their businesses while aligning costs with strategy. With our all-inclusive approach and expertise, we capture values across the boundaries of any organization. Elvaridah focuses on optimizing all the different parts of a business as a unit.

We are recruiting to fill the position below:

Job Title: Social Media Manager

Location: Lagos
Employment Type: Full-time

Position Overview

• We are seeking a creative, strategic, and data-driven Social Media Manager to manage and grow our brand’s presence across digital platforms.
• The ideal candidate will be responsible for developing engaging content, managing online communities, analyzing performance metrics, and driving campaigns that align with business objectives.

Key Responsibilities

• Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and conversions.
• Create, curate, and manage high-quality content (text, images, videos, infographics, reels, stories, etc.) tailored for each platform.
• Monitor, engage, and grow online communities across social platforms (Instagram, Facebook, Twitter/X, TikTok, LinkedIn, YouTube, etc.).
• Track and analyze key performance indicators (KPIs) such as engagement rate, reach, impressions, and conversions to optimize campaigns.
• Stay up to date with social media trends, algorithms, emerging platforms, and competitor activities to keep the brand ahead.
• Collaborate with internal teams (marketing, PR, design, and sales) to ensure consistent messaging and branding.
• Manage paid social media campaigns and optimize ad performance for maximum ROI.
• Respond to customer inquiries, comments, and messages promptly to enhance customer experience.
• Manage influencer partnerships, brand collaborations, and user-generated content campaigns.
• Prepare monthly performance reports with insights and actionable recommendations.

Requirements & Qualifications

• Bachelor’s degree in Marketing, Communications, Media, or a related field.
• Proven experience as a Social Media Manager or in a similar digital marketing role.
• Strong understanding of major social media platforms, trends, and best practices.
• Excellent copywriting, storytelling, and visual communication skills.
• Proficiency in content creation tools (e.g., Canva, Adobe Creative Suite, CapCut) and scheduling/analytics tools (e.g., Hootsuite, Buffer, Sprout Social, Meta Business Suite).
• Analytical mindset with the ability to interpret data and make data-driven decisions.
• Strong organizational, multitasking, and time management skills.
• Creativity, adaptability, and a passion for social media innovation.

Application Closing Date
Not Specified.