Email Marketing Officer (Klaviyo or Similar Platform) at Avocado Virtual Solutions - Remote

Avocado Virtual Solutions (AVS) is a professional recruitment agency and business support service dedicated to helping entrepreneurs, small businesses, and busy professionals streamline their operations. We specialize in administrative support, customer service, social media management, recruitment assistance with onboarding, and business/company branding. Our mission is to help clients save time, enhance productivity, and build strong, recognizable brands while they focus on growing their businesses.

We are recruiting to fill the position below:

Job Title: Email Marketing Officer (Klaviyo or Similar Platform)

Location: Nigeria (Remote)
Employment Type: Full-time

Responsibilities

• Plan and execute weekly email campaigns (sales, education, storytelling, launches)
• Build and optimize automated flows, including:
• Welcome series
• Abandoned cart
• Browse abandonment
• Post-purchase nurture
• Win-back campaigns

Segment email lists based on:

• Purchase behaviour
• Engagement levels
• Customer interests
• Write compelling, on-brand email copy that drives clicks and conversions
• Select or brief visuals for emails (product images, lifestyle shots, GIFs)
• A/B test subject lines, content formats, and CTAs
• Monitor performance: open rates, click rates, revenue per email, flow performance
• Maintain email list hygiene and suppress unengaged subscribers when needed
• Blog Content Management
• Upload and format SEO-optimised blog posts on the website (WordPress/Shopify)
• Turn brand topics into search-friendly blog articles

Optimise blogs with:

• Keywords
• Meta descriptions
• Internal links to products and collections

Repurpose blogs into:

• Email content
• Social captions
• Pinterest descriptions
• Update older blogs to improve SEO and keep content fresh
• Ensure all blog posts match brand tone, formatting, and visual style
• Content Repurposing
• Turn blogs into email newsletters
• Pull educational blog content into sales emails
• Identify high-performing emails and repurpose into blog topics (and vice versa)
• Reporting & Optimisation

Submit a weekly performance report covering:

• Emails sent
• Revenue from email
• Top-performing subject lines
• Blog traffic and top blog posts
• Suggest improvements based on data (topics that convert, email types that sell best)
• Strategy Support

Help plan monthly email calendars around:

• Product launches
• Promotions
• Seasonal moments
• Educational themes
• Suggest blog topics based on:
• Customer questions
• SEO opportunities
• Product focus areas

Success Metrics (KPIs)

• Growth in email revenue
• Increase in email list engagement
• Consistent blog publishing (weekly or biweekly target)
• Increase in organic traffic to blog pages
• Conversions generated from blog-to-product clicks.

Application Closing Date
28th February, 2026.