Tech Sales & Digital Marketing Executive at Gurusmart Technology Nigeria Limited

Gurusmart Technology Group is a multi-division cybersecurity and AI infrastructure company. We don't build scattered tools — we operate integrated divisions that form a complete defensive ecosystem.

From AI-powered threat detection to workforce training, from OSINT reconnaissance to real-time monitoring, every division strengthens the whole.

Our mission is clear: build the infrastructure that secures the digital world. With operations spanning the US and Africa through our Nigerian subsidiary, we're building global reach with local expertise.

We are recruiting to fill the position below:

Job Title: Tech Sales & Digital Marketing Executive

Location: Festac, Lagos
Employment Type: Full-time

Job Summary

• Gurusmart Technology LLC is seeking a dynamic Tech Sales & Digital Marketing Executive to drive revenue growth and brand visibility in Lagos, Nigeria.
• This hybrid, full‑time role blends consultative sales with data‑driven marketing, empowering the company to penetrate new market segments and accelerate adoption of its cutting‑edge technology solutions.

Key Responsibilities

• Prospect and Convert: Identify and engage high‑potential prospects through cold outreach, networking events, and inbound channels, closing deals across the sales cycle.
• Develop Targeted Campaigns: Design, launch, and optimize integrated digital marketing campaigns (SEO, SEM, email, social, and content) that generate qualified leads and nurture prospects.
• Align Sales & Marketing: Collaborate closely with product, marketing, and customer success teams to create cohesive value propositions, positioning statements, and sales collateral.
• Analyze Performance: Track key metrics (e.g., CPL, CAC, conversion rates, ROI), generate actionable insights, and present findings to senior leadership.
• Manage Pipeline & Forecast: Maintain a robust sales pipeline in the CRM, ensuring accurate forecasting and timely follow‑up.
• Build Client Relationships: Foster long‑term partnerships by delivering value‑based consultations and identifying upsell/cross‑sell opportunities.
• Stay Informed on Trends: Monitor industry developments, competitor activities, and emerging technologies to refine strategies and maintain a competitive edge.
• Mentor Junior Talent: Provide coaching and guidance to new sales and marketing hires, sharing best practices and fostering a culture of continuous improvement.

Required Qualifications

• Education: Bachelor’s Degree in Business Administration, Marketing, Computer Science, or a related field.
• Experience: 3+ years of B2B tech sales experience, ideally with a record of meeting or exceeding quotas; at least 1 year managing digital marketing initiatives.
• Technical Skills: Proficiency with CRM platforms (e.g., Salesforce, HubSpot) and marketing automation tools (Marketo, Pardot). Solid understanding of Google Analytics, SEO tools (Ahrefs, SEMrush), and paid media platforms.
• Soft Skills: Strong analytical mindset, persuasive communication, resilience in high‑pressure environments, and collaborative teamwork orientation.
• Other: Fluency in English; ability to produce content in Nigerian Pidgin or local languages is a plus.

Education and Experience:

• Minimum: Bachelor’s in a relevant discipline.
• Ideally: 4-6 years of progressive experience in tech sales and digital marketing, with demonstrated success in delivering revenue and lead generation.

Preferred Qualifications:

• Advanced certification in sales methodologies (e.g., SPIN Selling, MEDDIC) or digital marketing (Google Ads, HubSpot).
• Experience selling SaaS or cloud‑based solutions within the African market and Global.
• Multilingual abilities (French, Yoruba, Igbo) or experience working cross‑culturally in multinational teams.
• Previous exposure to analytics‑driven marketing frameworks (AB testing, predictive modeling).

Skills and Competencies:

• Sales Strategy & Execution: Pipeline management, objection handling, negotiation.
• Digital Marketing Proficiency: Campaign planning, content strategy, SEO/SEM, social media, email marketing.
• Analytical Thinking: Data interpretation, KPI tracking, conversion optimization.
• Communication: Executive‑level presentation, storytelling, clear written and verbal communication.
• Team Collaboration: Cross‑functional teamwork, conflict resolution, mentorship.
• Tech Savvy: CRM, marketing automation, analytics platforms, Microsoft Office, Google Workspace, video editing, Graphic design.

Working Conditions:

• Location: Lagos, Nigeria (hybrid work model; in‑office days combined with remote work).
• Hours: Standard 40‑hour week; occasional evening or weekend work to meet client or market demands.
• Travel: Occasional travel within Nigeria (and possibly neighboring countries) for client meetings, trade shows, or product demos.
• Physical Requirements: Office environment; occasional travel.

Benefits

• Competitive salary range: N200,000 - N250,000 per month, commensurate with experience
• Flexible working hours and hybrid schedule.
• Professional development stipend, including certifications, conferences, and training.

Application Closing Date
29th March, 2026.